21 Dec 2000
will be sent to C1 and C2 households nationwide with occupants in the 16-45 age group. The campaign features a...The Wrigley Company has appointed Circular Distributors to undertake a national door-to-door campaign promoting its new Honey & Lemon Airwaves chewing gum flavour. Several million sample packs will be sent to C1 and C2 households nationwide with occupants in the 16-45 age group. The campaign features a ...
14 Dec 2000
| by CORDELIA BRABBS
/Choco Krispies). Now they re doing it to household cleaning products..../Choco Krispies). Now they re doing it to household cleaning products.
Last week, Lever Brothers announced ...
mousse variant in August.
Last year, Jif Cream Lemon ranked as the fifth best-selling household ...
9.1 21
Source: Mintel, Household Cleaning Products
DIAGNOSIS
Nick Alford ...
14 Dec 2000
| by HARRIET MARSH
part of the marketing remit. The majority of households can afford basic necessities, so consumers ...
07 Dec 2000
| by JOANNA WITT
of Charmin, as marketing director for a new 'total household' division, as it reshuffles some of its core...Procter & Gamble UK has appointed Mark Brickhill, the chief marketer behind the UK launch of Charmin, as marketing director for a new 'total household' division, as it reshuffles some of its core ...
household group, has moved into a new role as general manager of Scandinavia for P&G.
...
07 Dec 2000
will be distributed to homes in the UK. One targets ABC households with no children, to communicate a pounds 10-off...Virgin Mobile has appointed Circular Distributors for a series of national door-to-door campaigns to promote its range of mobile phones for Christmas. Over the next three months, 3.25 million booklets will be distributed to homes in the UK. One targets ABC households with no children, to communicate a pounds 10-off ...
07 Dec 2000
| by JOANNA WITT
to be a national player in a truer sense of the word, and be a household name, a trusted provider ...
01 Dec 2000
| by JOHN FRANK and HOLLY WILLIAMS
Household International's UK subsidiary, HFC Bank, is seeking a new PR agency to handle a six-figure fee account for its Marbles credit card and associated financial services.
Martin Rutland, HFC ...
, Edelman PR Worldwide, which Household started working with in the US this year, is not in the running ...
01 Dec 2000
medium - outdoor.
The strategy was to highlight the number of households in different streets ...
30 Nov 2000
| by KEN GOFTON
to complete a quota of interviews within an area of
around 120 households.
Even with an access panel ...
30 Nov 2000
| by ROBERT MCLUHAN
householders most likely to
return a profit, and charging largely on the basis of results.
FMCG ...