Search results for Household Appliances

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DIRECT BRIEFS

will be sent to C1 and C2 households nationwide with occupants in the 16-45 age group. The campaign features a...The Wrigley Company has appointed Circular Distributors to undertake a national door-to-door campaign promoting its new Honey & Lemon Airwaves chewing gum flavour. Several million sample packs will be sent to C1 and C2 households nationwide with occupants in the 16-45 age group. The campaign features a ...

in the UK to its global name of Cif. But how will the household cleaning brand ensure its UK consumers

/Choco Krispies). Now they re doing it to household cleaning products..../Choco Krispies). Now they re doing it to household cleaning products. Last week, Lever Brothers announced ... mousse variant in August. Last year, Jif Cream Lemon ranked as the fifth best-selling household ... 9.1 21 Source: Mintel, Household Cleaning Products DIAGNOSIS Nick Alford ...

ANALYSIS: Consumer power takes a grip - Harriet Marsh examines the brands that are succeeding and failing in 'Planning for Consumer Change'

part of the marketing remit. The majority of households can afford basic necessities, so consumers ...

Charmin UK chief in wider P&G role

of Charmin, as marketing director for a new 'total household' division, as it reshuffles some of its core...Procter & Gamble UK has appointed Mark Brickhill, the chief marketer behind the UK launch of Charmin, as marketing director for a new 'total household' division, as it reshuffles some of its core ... household group, has moved into a new role as general manager of Scandinavia for P&G. ...

DIRECT BRIEFS

will be distributed to homes in the UK. One targets ABC households with no children, to communicate a pounds 10-off...Virgin Mobile has appointed Circular Distributors for a series of national door-to-door campaigns to promote its range of mobile phones for Christmas. Over the next three months, 3.25 million booklets will be distributed to homes in the UK. One targets ABC households with no children, to communicate a pounds 10-off ...

PROFILE: Delivering digital - Mike Hounsell, Group marketing director, NTL

to be a national player in a truer sense of the word, and be a household name, a trusted provider ...

HFC Bank to put Marbles cards PR work out to pitch

Household International's UK subsidiary, HFC Bank, is seeking a new PR agency to handle a six-figure fee account for its Marbles credit card and associated financial services. Martin Rutland, HFC ... , Edelman PR Worldwide, which Household started working with in the US this year, is not in the running ...

CAMPAIGN MEDIA AWARDS 2000: THE OUTDOOR ADVERTISING ASSOCIATION/COUNCIL OF OUTDOOR SPECIALISTS AWARD - Best Use of Outdoor - Winner: Television Licence

medium - outdoor. The strategy was to highlight the number of households in different streets ...

AGENCY 2001: Top 20 market research agencies - Researchers face up to tough times. The internet and access panels may hold the answer to the difficulty market researchers have in reaching consumers

to complete a quota of interviews within an area of around 120 households. Even with an access panel ...

AGENCY 2001: Top 20 field marketing agencies - Field marketing's reputation grows. The FM sector is maturing into a key part of the marketing mix, says Robert McLuhan

householders most likely to return a profit, and charging largely on the basis of results. FMCG ...

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