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PERSPECTIVE: Envoy's acquisition of Leagas Delaney is intelligent and timely

10 Nov 2000 | by CAROLINE MARSHALL

opportunities for account people to make themselves into household names and offering scant appeal ...

ANALYSIS: How the upmarket shop online - Exclusive research from TNS' VIPer panel reveals the internet habits of the UK's elite. Joanna Witt reports

09 Nov 2000 | by JOANNA WITT

. Books, of course, are a known quantity - they can t develop a fault like an electrical appliance ...

Asda to expand home shopping service

06 Nov 2000

and is able to reach 3m households. The move will put pressure on rival Tesco’s service, which currently ...

SCANDINAVIA: ONLINE ON THE MOVE - Technology-loving Scandinavians have embraced the internet wholeheartedly. Advertisers need to keep up to reap the benefit or risk falling behind, Rachel Miller says

03 Nov 2000 | by RACHEL MILLER

: Jupiter Research 2000. NUMBER OF INDIVIDUALS LIVING IN HOUSEHOLDS WITH INTERNET ACCESS Denmark         2 ...

MARKETING TO A NEW-MEDIA GENERATION: Wired Youth - Seven- to 11-year-olds are one of the fastest-growing groups of internet users Jim Curtis reports on a new generation of e-literate school children.

20 Oct 2000 | by JIM CURTIS

recorder is the youngest in the house. Now that household technology has spread to the PC and the internet...It's a common joke in many families that the only person who knows how to programme the video recorder is the youngest in the house. Now that household technology has spread to the PC and the internet ... her to do the household Tesco's shop online. She frequently sneaks extra things into the order ...

MARKETING TO A NEW-MEDIA GENERATION: Wired Youth - Seven- to 11-year-olds are one of the fastest-growing groups of internet users Jim Curtis reports on a new generation of e-literate school children.

20 Oct 2000 | by JIM CURTIS

recorder is the youngest in the house. Now that household technology has spread to the PC and the internet...It's a common joke in many families that the only person who knows how to programme the video recorder is the youngest in the house. Now that household technology has spread to the PC and the internet ... her to do the household Tesco's shop online. She frequently sneaks extra things into the order ...

MARKETING TO A NEW-MEDIA GENERATION: The Digital Future - Technology is evolving rapidly. So, how could it have changed our lives by 2010? Five industry experts give their predictions

20 Oct 2000 | by RAVI CHANDIRAMANI

, the future lies with digital TV, which will reach about 93 per cent of households by 2010. About 85 per ... of video content by 2010. It won t quite replace the video but it will be a common household device ...

MARKETING TO A NEW-MEDIA GENERATION: Adults Log On - Use of the internet continues to rise in the UK. However, adult users are taking time not from other media but instead from activities such as sleep and shopping

20 Oct 2000

to target - 15- to 34-year-old C2DEs in large rented households, who make up the vast proportion ...

Traditional retailers give better online value

17 Oct 2000 | by Louise Banbury

, which compares online prices for goods including domestic appliances, computers, CDs and books. Its ...

SPOTLIGHT ON: UK Online - Govt bodies struggle to keep pace with internet revolution. Labour's UK Online venture has plenty of catching up to do, Deborah Bonello writes

13 Oct 2000 | by DEBORAH BONELLO

.4 million households in the UK are connected to the web, with around 10.1 million regular internet users per month. That leaves the UK with more than 16 million households yet to get plugged into the big wire ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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