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Asda to expand home shopping service

and is able to reach 3m households. The move will put pressure on rival Tesco’s service, which currently ...

Sara Lee enters bidding war for Bernard Matthews

LONDON (Brand Republic) – Sara Lee, the US food and underwear giant, has started a bidding war for ownership of the UK turkey firm Bernard Matthews just days after its founder offered 232m to take it private. Bernard Matthews, whose “Bootiful” TV advertising catchphrase made him a household name, said ...

Profits slip at Sara Lee

LONDON (Brand Republic) – Sara Lee, the US consumer products giant, reported a slip in profits as it restructures itself in a bid to return to profitability. The company said it would concentrate on three key areas -- underwear, coffee and tea, and food and household products –- in order to reverse the 2 ...

Colgate-Palmolive tight-lipped on Gillette bid

Toiletries and household products giant Colgate-Palmolive is keeping tight-lipped about a potential...LONDON (Brand Republic) – Toiletries and household products giant Colgate-Palmolive is keeping tight-lipped about a potential bid for Gillette, after the shaving company ousted its chief executive last week. Chairman and chief executive Reuben Mark refused to comment on rumours that Colgate could ...

Traditional retailers give better online value

, which compares online prices for goods including domestic appliances, computers, CDs and books. Its ...

Unilever urges suppliers to use euros

Food and household products giant Unilever is urging its UK suppliers to use euros when invoicing...LONDON (Brand Republic) - Food and household products giant Unilever is urging its UK suppliers to use euros when invoicing the company. Already 20% of Unilever’s purchasing is done using euros and the company uses the currency for its internal accounting and external reporting. The move is designed ...

Brand cull pays off for Reckitt Benckiser

Household products group Reckitt Benckiser said a strategy of culling brands, such as that being...LONDON (Brand Republic) – Household products group Reckitt Benckiser said a strategy of culling brands, such as that being pursued by Procter 171m, with sales growing at 3% to 1.56bn. According ... restructured itself into two divisions –- concentrating on food and household products –- in a bid ...

Pifco to add 50 new products

recently bought electrical appliance company DH Haden for 3.2m, was in talks with three other companies ...

Quarter of UK households now have internet access

More than a quarter of UK households now have access to the internet, according to the latest...LONDON (Brand Republic) - More than a quarter of UK households now have access to the internet, according to the latest figures from audience measurement firm MMXI Europe. Of the 24.86m households in the UK, 7.17m now have access to the internet. This has grown from 4.9m in October 1999 when MMXI began ...

3Com $100m ad campaign takes a swipe at technology

LONDON (Brand Republic) - 3Com is launching a 100m ad campaign that aims to target modern-day Luddites by focusing on the downside of technology. The networking hardware manufacturer is targeting households and small businesses, which it believes are sick of the hype and “techno-babble” which accompanies ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.