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WINNER Title: Relaunch Media agency: Rocket Account director: Donna Glanvill Marketing director: Michiel Havermans Client: Perfetti Van Melle Brand/product: Fruittella The Cartoon Network show Ed, Edd 'n' Eddy was chosen as the perfect fit for the sweet brand Fruittella's "excitable mischief"...
WINNER Title: Relaunch Media agency: Rocket Account director: Donna Glanvill Marketing director: Michiel Havermans Client: Perfetti Van Melle Brand/product: Fruittella The Cartoon Network show Ed, Edd 'n' Eddy was chosen as the perfect fit for the sweet brand Fruittella's "excitable mischief"...
SILVER Title: Windy Agency: Lowe Client: Nestle (Quality Street) Creative director: Damon Collins Art director: Ed Morris Copywriter: Ed Morris Typographer: Neil Craddock Photographer: David Stewart COMMENDATION Title: Train Agency: Lowe Client: Nestle (Quality Street) Creative...
Why did you go into marketing? I had no idea what to do when I went to university, so chose a degree in commerce to keep my options open and really enjoyed the marketing side of things. I haven't looked back. What was your parents' best advice? Make sure you're financially independent and can stand...
mature market, manufacturers of household cleaning products have managed to increase sales in recent ... with perceived added value, Mintel suggests the increase in one-person households could restrict demand, since use rises with household size. There is an added threat in the stranglehold of the big supermarkets ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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