30 Jan 2004
| by Staff,
owners. The idea of getting a farmer or fox-hunting enthusiast to swap homes with an ordinary household ...
30 Jan 2004
Case study provided by Superbrands
Market
The annual number of household washloads ...
freshness. More than one in five of all UK households have purchased Vaporesse (equivalent to more than five million households) and the repeat purchase rate is nearly 50%. To date, over one million households have ...
30 Jan 2004
| by Ian Darby
Caporn's spot, for the Office of the Deputy Prime Minister, highlights the importance of frequently checking household smoke alarms.
The ad, "forgetful man", compares the consequences of relatively trivial oversights, such as forgetting a mobile phone, to forgetting to check batteries in a smoke ...
27 Jan 2004
| by MediaWeek
data on their viewers’ habits than they can get from Barb. With 20,000 households on board, the panel ...
households, not via individuals, which Barb does. But this means that the digital satellite broadcaster ...
be the collection of information about participating households. “In recruiting the panel, we would establish ...
23 Jan 2004
| by Jules Grant,
compete to create their own new superheros from a pile of household junk....With the help of two like-minded friends and one in-house engineer, each fan has just one day and a pile of household junk to build the equipment needed to take on the challenge of turning themselves from mere mortals into crime fighters with spectacular powers. At the same time, they will work ...
23 Jan 2004
| by Tom Williams
household.
She is a lively character - prone, by her own admission, to 'wittering on', not a quality ...
of Transport and was then headhunted for the royal household.
As chairman of the Caribbean Board, a group set ...
23 Jan 2004
| by John Tylee
Procter Gamble, whose advertising has always epitomised the home, hearth and apple-pie values of middle America, has gone into the sex business.
And, in doing so, has given the signal for a potentially huge global market to come out of the closet.
Not least because the household products giant ...
23 Jan 2004
, soft drinks and household category at the Campaign Media Awards for the Kit Kat "Britain's biggest ...
22 Jan 2004
Dogs Trust, the dog welfare charity, is targeting 1.8 million households in England and Wales
20 Jan 2004
| by Jules Grant,
households and watched by more than 88m Americans. Media buyers are expecting the figure to climb to around ...