Search results for Household Appliances

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Experian rolls out Mosaic in the US

Mosaic USA classifies all US households and neighbourhoods into 60 types and 12 lifestyle groups based on demographic, socio-economic and behavioural characteristics. It draws on Experian's information and data on more than 110m households in the US. Experian said Mosaic USA would be useful ...

Gospel choir stars in new ad campaign for uSwitch

household name and drive traffic to its website and call centre. As well as the TV ads, which feature a ...

Almost three-quarters of the UK now using digital TV

Its figures show that 9.3m households now have digital terrestrial television on at least one set in the home, up from 6.8m for the third quarter of 2005, and that 800,000 households made the switch ... 8m second sets that are digital, up from 4m in September last year. Ofcom said: "More households ...

Marketing Mix: Name that brand

This household-cleaning product, which is almost a century old, is owned by Unilever and comes

Sector Insight: Seasonal chocolate - Quantity makes way for quality

to be light eaters of chocolate. Children in a household are a key reason for buying chocolate, and as birth ...

Agency of the Year: Contact Centre Agency of the Year - LBM

of automatic diallers has led to more than half of UK households blocking commercial calls. However ...

Agency of the Year: Field Marketing Agency of the Year - Cosine

1.5m households and in the four weeks to 9 September, Oatibix garnered 2.4% volume brand share ...

Cost of digital switchover support set to hit £600m

on the BBC's programme budget. "Each eligible household will be helped to convert one TV set. Provision will be free for the poorest eligible households -- those on income support, income-related job seekers' allowance or pension credit. Other eligible households will be expected to pay a modest fee -- which we ...

BSkyB snaps up digital content firm 365 Media

and mobile. It is to offer the new service to the 1.7m UK households with a Sky+ personal video recorder ...

Digital agency of the year - Agency Republic

Electrolux's range of household appliances. One of the highlights of 2006 was poaching Lee Wright from ...

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