Search results for Household Appliances

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Top trends for marketers from CES 2012

Numerous devices, appliances and services around the house, including fridges, thermostats, vacuum cleaners ... of devices. Why does this matter to marketers? Just about every aspect of a household can now produce ...

Gallacher to front Beko tie-up with Football League

Kirsty Gallacher is backing a new campaign for appliance maker Beko, which includes a tie...household appliances. The fan page has been created and managed by Snack Media, a subsidiary of Sports ...

Samsung offers domestic tips with online films

Samsung Electronics is promoting its range of home appliances with a series of short films showing

Brasso Gadget Care to target iPod generation

includes household products such as Vanish and Dettol. Separately, the company has announced plans for a ...

Confessions of an internet adman

will be addressable. Brands will precision target specific households based on demographics and behaviour across ... -commerce-enabled. Your household data and credit-card will be stored in your set-top box, thus enabling you to simply buy ... paying a premium member's annual cable bill in return for exclusive advertising rights to that household ...

iCrossing leads Cornhill Direct search marketing strategy for new website

agency iCrossing to deliver a search and social media strategy for the launch its "household economy...widget, which allows users to calculate their "household economy", and places a financial value ...

LBi and Tequila\ share £4m Electrolux DM account

The electrical appliance manufacturer awarded all of its digital and eCRM work to LBi, with Tequila\ picking up the experiential part of the account, after a pitch that also included Lowe and Rapp. Electrolux called a review of the account in September, with the process led by Agency Assessments ...

Financial crisis changes consumers' online habits

and widely-read blog . Peston became a household name in September last year when he was the first to reveal ...

Electrolux reviews below-the-line roster for all its brands

LONDON - Electrolux Major Appliances is reviewing its European agency roster which will see...appliances. In Europe, the key brands are Electrolux, AEG and Zanussi and the successful agencies will create ...

The Work: New Campaigns - UK

taken to using the appliance to make lassis. As the action unfolds, a voiceover explains: "If you ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.