PUBLIC RELATIONS: Can PR build brands
24 May 1996 | by BELINDA ARCHER
rubberstamped by the might of Procter and Gamble. The US cosmetics-to- household goods combine charged PR ...
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Briefs
27 Jan 2000 | by IMELDA MICHALCZYK
this spring and will offer consumers household and leisure goods. Ideal will promote the channel in its ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
