Search results for Household Appliances

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SC Johnson hands global ad account to BBDO and Ogilvy & Mather

-standing partnership." SC Johnson makes a number of other household brands, as well as Pledge and Mr Muscle. BBDO ...

E.ON in push to convert home mover prospects

The Home Move Box service delivers samples and marketing material from brands including John Lewis, Virgin Media and Fairy, to opted-in recent home movers. Since taking over as HMB's utility partner from British Gas in October, E.ON has reached around 50,000 households. It is now paying ...

CREATIVE STRATEGY: Old Spice and the dark art of keeping old brands alive

and all the household names in between, writes Simon Kershaw.

Amazon takes on supermarkets with online grocery offering

there are thousands of household, niche, ethnic and international grocery items, all available at the click of a ...

Confessions of an internet adman

will be addressable. Brands will precision target specific households based on demographics and behaviour across ... -commerce-enabled. Your household data and credit-card will be stored in your set-top box, thus enabling you to simply buy ... paying a premium member's annual cable bill in return for exclusive advertising rights to that household ...

Philips reviews UK agency arrangements

of its Domestic Appliances & Personal Care and Consumer Electronics businesses early this year.

Royal Mail dispatches first commercial Matter box

initiative containing free branded objects, to 30,000 UK households over the weekend.

Times gives Waitrose shoppers 10,000 copies via Ocado

The tie-up means that the newspaper will be distributed to about 10,000 extra households daily, significantly bolstering the News International title's circulation and sampling reach. Ocado, which makes an average of 65,000 deliveries every week, said that The Times was chosen because it is 'a favourite read ...

Yell pulls out of door-drop market

. The magazine was launched in August and distributed to 1.5m households across the UK. After two pilot issues ...

Opinion: Levy this - tackling unwanted mail

To make matters worse, the government has introduced harsher legislation on the amount of rubbish which can be collected per household. Whether or not the DM industry makes a negative impact on the environment is irrelevant. If we don't do something soon to change consumers' perception of the industry, we ...

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