to remove filtersSC Johnson hands global ad account to BBDO and Ogilvy & Mather
29 Jul 2011 | by Sara Kimberley
-standing partnership." SC Johnson makes a number of other household brands, as well as Pledge and Mr Muscle. BBDO ...
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Reckitt Benckiser sexes up the kitchen cabinet
10 Nov 2011 | by John Tylee
the newly created role of UK marketing director when RB merged its healthcare and household divisions ...
P&G launches 'Proud sponsor of mums' campaign
28 Mar 2011 | by Loulla-Mae Eleftheriou-Smith
is an official Olympic worldwide partner in the personal care and household products category. The deal, which ...
BaByliss hands social media to Libertine
22 Feb 2011 | by Sara Kimberley
BaByliss, the manufacturer of electrical personal care appliances, has appointed Libertine Social
Master, Nadav and Telfer Triumph at Campaign Photo Awards
07 Jul 2010 | by Suzanne Bidlake
Household Title A little bit tasty Photographer Nigel Harniman Brand Mars Entered by Nigel Harniman ...
Unilever's marketing chief to double digital spend
25 Jun 2010 | by Arif Durrani
, the marketing chief behind such household names as Ben Jerry s, Dove and Vaseline, warned that the digital ...
Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
will be addressable. Brands will precision target specific households based on demographics and behaviour across ... -commerce-enabled. Your household data and credit-card will be stored in your set-top box, thus enabling you to simply buy ... paying a premium member's annual cable bill in return for exclusive advertising rights to that household ...
Regulator bans Miele vacuum ads over hardiness claims
21 Oct 2009 | by Hadassah Nymark
that they were designed to simulate strain on the product based on average household use. The company said ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
