VivaKi strikes exclusive ad deal for Xbox entertainment apps
07 Dec 2011 | by Sarah Shearman
research indicates that 18% of UK households owned an Xbox 360 as of July this year. Xbox users ...
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Brands navigate the Euro maze
08 Dec 2011 | by Alan Mitchell
Thomas Cook couldn't be a better sign of the times: a household brand name with a 170-year pedigree that is pleading with its banks for survival, thanks to unrest in Egypt and Tunisia and a 20% sales slump in parts of the Eurozone, which accounts for more than 40% of its sales. Where has the fun ...
Radio industry launches 'Let It Live' digital radio campaign
02 Dec 2011 | by Maisie McCabe
and will provide predicted DAB coverage at household level, rather than just postcode, with up-to-date coverage ...
The Week
02 Dec 2011
domestic appliances manufacturer, has called in Kazoo to handle the PR for a number of its key brands ...
How has the downturn affected the media sector?
01 Dec 2011 | by David Walsh and Dominic O'Connell
and who will end up paying for it. In addition, household budgets are also constrained by debt, rising ... disastrous effect on household finances. We can also potentially rule out households as a source of new ...
Who'll be serving a turkey for Christmas?
01 Dec 2011
minute percentage-point share increase from the Lidstone household, and maybe many others like ours ...
George Eustice: Osborne remains firm under pressure
30 Nov 2011
, to demonstrate that he understood the pressure people are feeling on their own household budgets, so ...
Andrew Walmsley on Digital: The future of brainpower
30 Nov 2011 | by Andrew Walmsley
can comfortably out-think my domestic appliances. But for how long? It is well known that the sort ...
A white or a blue Christmas?
29 Nov 2011 | by Neil Valentine and Jennifer Fisher
the pressure on household budgets, the key question is whether cash-strapped consumers are going to loosen ... to fall victim to household belt tightening. When interviewed in November, a third of shoppers (35 ... . Very tellingly, 10% of households said someone in their home had become unemployed or their income ...
Virgin Media to launch targeted TV ad service in 2012
29 Nov 2011 | by Sarah Shearman
The service will allow ads across all Virgin's platforms to be targeted to individual households. As a result, Virgin Media's 3.8m TV customers will see relevant ads on content through TVs connected to a Virgin Media box. Initially, it will be rolled out for video on-demand content ...
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