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BIGGEST BRANDS: The top ten global brands come under the spotlight - PRWeek takes a closer look at the top ten global brands that have stood out this year and the part PR has played in their success

09 Aug 2002 | by MARY COWLETT

of microprocessors is a household name is no mean feat in itself. Chosen by IBM in 1981 to power the first-ever PC ...

FOCUS HI-TECH PR: Hardware gets the soft touch - IT is reaching into the consumer consciousness through media which would previously have been out of the question

26 Nov 1999 | by STEPHANIE FRANCE

of household essentials. Some parents undoubtedly browse through specialist newsstand computing ...

IT Network hires two to make it a household name

10 Sep 1999 | by RUTH NICHOLAS

household name, three months after its original launch date. Flapjack will work on press relations ...

Tennyson heads Siemens PR in UK

16 Apr 1999 | by SOPHIE BARKER

, computer networks, medical engineering, domestic appliances and telecommunications. The firm ...

FOCUS: HI-TECH PR - Finding a good home for the PC. More people are buying PCs, but are they leisure consumers or business users bringing work home from the office? By Stephanie France

08 Jan 1999 | by STEPHANIE FRANCE

. The survey, which continues until 2000, discovered that one in four households have a PC and that half ...

Harrison Cowley hired by Cap Gemini for Scotland

04 Sep 1998

of Cap Gemini Scotland. We want to be a household name in terms of IT services. Harrison ...

Aiming for the tallest poppy: Microsoft may be the business success of the decade but its dominance of the market has led to a PR backlash from some quarters. Lexie Goddard reports

06 Mar 1998 | by LEXIE GODDARD

,000 households which regularly used the internet. An impressive 73 per cent agreed with the statement ...

FOCUS: EUROLOBBYING - Making a point on many levels - Mulit-level lobbying has come of age as European players get to grips with the complex relationships at state, national, EU and international levels

14 Nov 1997 | by KAREN DEMPSEY and STEVE JOHN

. Public health: Appliance of science sparks lobby activity A new area of opportunity could ...

FOCUS: ELECTRONIC PUBLISHING - Screening new forms of client contact/Publishing electronically is opening up new marketing frontiers for PR agencies and contract publishers. Nick Purdom investigates

11 Jul 1997 | by NICK PURDOM

vehicle, says Waller. However, with figures suggesting that only two per cent of households ...

CAMPAIGNS: JUDGE AND JURY; Segaworld hyped for the best, but failed to deliver

27 Sep 1996 | by JACKIE ELLIOT

the Mario Brothers from prime position in the Elliot household. ...

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