Retail sales jump in the run-up to Christmas
26 Nov 2010 | by Ed Owen
into household incomes." Elsewhere, figures from retailer John Lewis today (26 November), show brisk Christmas ...
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New Year VAT increase to trigger £2.3bn consumer squeeze
03 Dec 2010 | by Ed Owen
and their spending power hit. A 2.5% increase in VAT will mean a 6.2bn increase in household spend ... in 2011. The average UK household will be 225 a year out of pocket, with this figure rising to 448 ... insignificant, but is actually going to have a major impact on many UK households' finances. "For marketers ...
Retailers braced for disappointing Christmas
12 Nov 2010 | by Ed Owen
, the YouGov/ Bloomberg Household Economic Activity Tracker (H.E.A.T) suggested consumers are unwilling ...
Biggest brands: Top 100 UK advertisers 2009
24 Mar 2009 | by David Benady
the company and its house-hold goods rivals. Unilever, the UK's third-biggest spender, increased its spend ... retreat from advertising by P G. Meanwhile, Reckitt Benckiser's UK marketing director for household ...
Biggest brands: Top 10 brands by product category 2008
23 Sep 2008 | by Jane Simms
toiletries, healthcare, petcare, savoury home-cooking, spirits, wine, beer and household cleaning Dairy: 8 ... frequency and average spend are all rising; 86% of households bought its chocolate last year. The strongest ... take-home spirits, bought by nearly 20% of households, but 'Smirnoff and vodka are the brand ...
Biggest brands: Top 50 grocery brands by sales 2008
23 Sep 2008 | by Jane Simms
British households. All data is based on the number and value of items being bought by these consumers ...
Direct mail data not clean enough yet
25 Sep 2007 | by Robert McLuhan
, letterheads and brochures, enough to fill more than 100 standard household recycling bins. What s more, he ... are greatly reduced, the misdirected mailings stand out. In an average week, a household can receive 10 ... by the agency last year for a household security specialist featured an envelope that had already been ripped ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
