Search results for Household Appliances

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Sector Insight: Pet food

better than most. The role of the pet has been elevated in many households, according to research ... the sector, but over the past five years the number of households with dogs overtook those with cats. However, as cat owners are more likely to have more than one feline in their household, there is a greater cat ...

Online video key to ROI in Cadbury's campaign

April to 14 June in approximately 7,500 households participating in the Kantar Worldpanel service ... . The participating households' media consumption was measured by questionnaire, with the exception of online ...

Paper Round (17 August) - Which clients are advertising in the national press?

low-price household items. British Gas is offering insulation surveys as winter approaches, using ...

Paper Round (6 August) - Which clients are advertising in the national press?

, supermarkets continue to push various deals on fruit, household products and essentials. DFS pushes its ...

Paper Round (23 July) - Which brands are advertising in the national press?

electronics deals, including offers on TVs, laptops, cameras and household appliances with an ad in The Sun ...

Confessions of an internet adman

will be addressable. Brands will precision target specific households based on demographics and behaviour across ... -commerce-enabled. Your household data and credit-card will be stored in your set-top box, thus enabling you to simply buy ... paying a premium member's annual cable bill in return for exclusive advertising rights to that household ...

Tesco launches store and product finder iPhone app

more non-food items such as electricals, household items and more. Critics of the application ...

Is the era of the discount label now over in food retail?

and their household finances. This won't be true for every family, especially those hit hard by the recession ...

The Work: New Campaigns - UK

the ad using a miniature slide made from household odds and ends. The group have successfully ...

The Work: New Campaigns - UK

the ad using a miniature slide made from household odds and ends. The group have successfully ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.