25 May 2012
| by John Reynolds
huge audience and is further step in our mission to make Zoopla a household name, synonymous ...
14 May 2012
| by John Reynolds
The proposed acquisition by Bangkok-based Charoen Pokphand Foods will mean that Birds Eye will be the next British household name to be acquired by an Asian company. It follows the recent takeover of Weetabix by China's Bright Food for 1.2bn. It was disclosed last year that private equity firm Permira ...
03 May 2012
| by Loulla-Mae Eleftheriou-Smith
by a Brochure Store app and a direct marketing campaign that will target 100,000 households to promote ...
02 Apr 2012
| by Nick Batten
Kärcher, the manufacturer of cleaning appliances, has renewed its sponsorship deal with Discovery
07 Feb 2012
| by Staff
ever attended a Tupperware party.
6. Household goods: John Lewis John Lewis is a recent addition ...
warrant revoked in 1999 "due to a lack of demand in royal households"
After Eight chocolates ...
02 Feb 2012
| by John Reynolds
Unilever is the world's second-biggest maker of branded household products, by sales, behind Proctor Gamble.
The Anglo-Dutch firm today (2 February) reported net profits up 1% from 4.59bn ( 3 ...
the UK, was hit by an increase in prices, particularly across its spreads, which include household brands ...
18 Jan 2012
| by Eric Bader, president and chief strategy officer, worldwide, Initiative
Numerous devices, appliances and services around the house, including fridges, thermostats, vacuum cleaners ...
of devices.
Why does this matter to marketers?
Just about every aspect of a household can now produce ...
12 Jan 2012
| by Loulla-Mae Eleftheriou-Smith
's portfolio of household products.
The first push on the campaign, which will run until spring, uses ...
11 Jan 2012
the internet will work all the time.
VM How many computers are there in your household?
Mktg Three.
VM ...
29 Nov 2011
| by Sarah Shearman
The service will allow ads across all Virgin's platforms to be targeted to individual households. As a result, Virgin Media's 3.8m TV customers will see relevant ads on content through TVs connected to a Virgin Media box.
Initially, it will be rolled out for video on-demand content ...