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Pick of the Week - 101/Asios

"The quality on offer here really leaps out during any ad break. The spectacle of household objects flying is intriguing enough, but the direction and backing track lend the spot an almost haunting quality. A great way of communicating the benefits available from the company previously known as Airmiles ...

Air France and KLM focus on African and Chinese markets

". Each campaign will door drop direct mail to 500,000 Chinese and African origin households within a two ...

Premier League marketers give their outlook on the coming season

countries worldwide and 581m households. Last season, we moved the TV gantry level and this change ...

Biggest Brands: Top 100 advertisers 2011

- Beauty Nice'n easy Perfect 10 and Nice'n easy Foam. - Household Actilift technology introduced across ...

The Year Ahead

, Global category director for surface care Reckitt Benckiser The household, healthcare and personal ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.