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and their spending power hit. A 2.5% increase in VAT will mean a 6.2bn increase in household spend ... in 2011. The average UK household will be 225 a year out of pocket, with this figure rising to 448 ... insignificant, but is actually going to have a major impact on many UK households' finances. "For marketers ...
To some extent, this may soon be possible, thanks to a new initiative from Sky to provide up to 10m UK households with a range of energy services, including maintenance and repair. The plan to help consumers become more energy-efficient makes perfect sense. Apart from its strong sustainability ...
The company today announced: "Bernard Matthews passed away on the afternoon of the 25th November." Matthews became a household face after regularly featuring in his own ads and coining the catchphrase "They're Boooootiful!". Born in 1930 in Norfolk, Matthews founded his company in 1950 with a 2.50 investment for 20 ...
, the YouGov/ Bloomberg Household Economic Activity Tracker (H.E.A.T) suggested consumers are unwilling ...
-fareast-language:#0400; mso-bidi-language:#0400;} The proportion of household budgets spent on recreation ...
%, but the average household now spends 30 a week on drink - up 3%, according to a survey by Mintel. Six out of 10 ...
. The head of the household and his family sat at the 'high' end of the hall on a raised table; the rest of the household sat in strict hierarchical order at the tables arranged beneath them. - In the agency world ...
will be addressable. Brands will precision target specific households based on demographics and behaviour across ... -commerce-enabled. Your household data and credit-card will be stored in your set-top box, thus enabling you to simply buy ... paying a premium member's annual cable bill in return for exclusive advertising rights to that household ...
', including Hovis and Bisto. Indeed, for many household brands, the big TV creative will remain key ... that people will not use social-media platforms to interact with mundane household products. ...
points of leverage that small brands can enjoy over behemoths. In 2007, the fast-growing household ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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