Watchdog busts SuperCasino ad for glamorising gambling
30 May 2012 | by Loulla-Mae Eleftheriou-Smith
in discussions and script approvals with Clearcast at pre-production and when the final clocked version ...
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VIDEO: Coca Cola 'haven't looked to change' us, says Innocent marketer
31 May 2012 | by Ben Hall
to buy your product. It's not something we overly concern ourselves with," he said. You can hear more ...
R Whites reinvents 'secret lemonade drinker'
29 May 2012 | by Loulla-Mae Eleftheriou-Smith
space directly from Channel 4, and used production company iCity Media. Jenny Bostock, Britvic ...
DHL 'speed of yellow' by 180 Amsterdam
29 May 2012
and directed by Antoine Bardou-Jacquet through Partizan. Post-production was by The Mill. ...
Plusnet airs light-hearted manifesto ad
28 May 2012 | by Sarah Shearman
or product." In April, Plusnet dropped its "Good honest, broadband from Yorkshire" strapline, which ...
Missing People asks viewers to pick up the phone
25 May 2012 | by Loulla-Mae Eleftheriou-Smith
and creative director Nick Allsop. The production company was Somesuch Co and the ad was directed by Ben ...
Turkey of the Week - Karmarama, Pilgrims Choice
24 May 2012
"Surely someone at the agency must have realised that a creepy brand character with a husky voice and an American accent who suddenly appears out of nowhere to confront a housewife choosing the advertised product has already been done. Does Clarence the polar bear in the Birds Eye ad by Abbott Mead Vickers BBDO ...
Two decades of tuning in to commercial radio
24 May 2012 | by Maisie McCabe
on live briefs that will be taken all the way to production. Craig Inglis, the retailer's marketing ...
Durex lube online ad gives complaints the slip
23 May 2012 | by Sarah Shearman
by children. In its defence, Reckitt Benckiser said the product and brand were of a sexual nature ...
Media360: John Lewis marketer Craig Inglis on surprising consumers
23 May 2012 | by Daniel Farey-Jones
retailer of Apple products, they tell us nothing," he said. "We will not know very much until consumers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
