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ATOC 'magic railcards' by The Red Brick Road

The campaign promotes the 16-25, Family Friends and Senior railcard products, which allow customers to save a third off rail fares and receive additional benefits from partner organisations. Illustrated by Ben Kirchner and supported by the line "with 1/3 off rail fares, where will it take you ...

Branson-shaped ice cubes take off on selected Virgin flights

products and customer services, announced in August last year. Follow Loulla-Mae Eleftheriou ...

Out and About: Avengers Assemble European premiere

+ spots Scarlett Johansson and Robert Downey Jr. and discovers the business of product placement.

Nike 'Pro-Direct Soccer Zone app' by R/GA London

It has a virtual room for people to "try on" boots using an iPhone camera. The app also gives fans social media content from football players, as well as allowing them to purchase products from the shop. The creative director was Lucio Rufo. ...

Our Mad Men

the product. SIR JOHN HEGARTY Cramer Saatchi was like an ideas factory on steroids - we worked out ...

The Office Edelman: Edelman works boutique chic

The makeover took place in 2008 as Edelman, Spook and JCPR moved in together. Phillips says the theme was 'British eccentricity with a global accent', adding that the aim was to design a space 'for the conversation economy to flourish'.He believes the space has increased productivity. 'Putting the digital guys ...

Cosmo still feisty at 40

, including 78 pages of ads ranging from health and beauty brands to fashion and domestic products ... Clinique products, called the Cosmo shopping Genie. Such digital innovation and social interaction ...

Twitter rolls out first wave of UK brand pages

have to commit to spending at least $25,000 on its ad products, including promoted tweets and trends ...

Virgin Money '40 years of better' by BMB

. The production company was RSA. ...

Selfridges 'Frozen Beauty' by 18 Feet & Rising

With contributions from the blogger Jane Cunningham, the book aims to celebrate more than 100 years of expertise from the Selfridges beauty department. It showcases a selection of beauty products, each of which has been frozen in ice sculptures and photographed. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.