Nokia in Hollyoaks placement deal
31 May 2012 | by Maisie McCabe
Nokia has signed a product placement deal for its Lumia smartphones to appear in the Channel 4 soap...platforms." The first Hollyoaks product placement was by L'Or al. ...
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Media Bitch's Diary 31 May
31 May 2012 | by Media Bitch
consumer products were also donated to Great Ormond Street and clothing banks have been set up in each ...
Google's big debate on piracy, privacy and porn
31 May 2012
reframing what we do and learning new and better ways to deliver our products and services. Events ...
Sector Analysis: Mobile
30 May 2012 | by Mike Fletcher
the website, read reviews or share products with friends for a second opinion. If retailers don't engage ... point, tablets are being used to research and browse products, which is then followed by a decision to buy the product." 4. Rich ad formats are getting richer According to Mobile Squared's Lane ...
My Media Week: Paul La Fontaine
30 May 2012 | by Mike Fletcher
with Heini, our head of product in Helsinki. Get an update about the upcoming launch of "Monster Plants ... of users we have enrolled to help with customer service issues and to give us expert input on product ...
Facebook and Twitter target UK SMEs with adspend giveaways
29 May 2012 | by Sarah Shearman
-up for its search and its ad products, and has run similar roadshows for UK businesses in the past ... 's drive to get SMEs using its ad products comes at a time when the company is under intense pressure ...
Think BR: Accessing the Olympic pound
29 May 2012 | by Rosie Merrell
. In terms of stimulating an appetite to find out more about an advertised product or service, outdoor has ...
Yahoo pulls plug on Livestand after seven months
28 May 2012 | by Sarah Shearman
be discontinuing or consolidating the number of products across its technology platforms, to make its expansion of existing products onto key platforms "more scalable and nimble". Yahoo said in a blog post: "While we ... from Livestand and are actively applying those insights toward the development of future products ...
Novak Djokovic to wear Uniqlo at French Open
24 May 2012 | by John Reynolds
The Japanese clothes maker has struck a five-year deal with Djokovic, which will involve the Serbian tennis star promoting the Uniqlo brand. The deal will also involve Djokovic working on future product lines, as well as developing its functional wear. Uniqlo has previously launched a Twitter ...
AMV's Paul Brazier to chair Campaign Big Awards jury
24 May 2012 | by Ian Darby
is available at www.campaignbigawards.com. Agencies can enter across 11 product categories, including ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
