The week in marketing
24 Nov 2009
automobils', which translates to 'The future of the car'. - Hovis to use UK wheat Hovis has announced ... the change will make Hovis 'thoroughly British'. - Woolies may return Woolworths could reappear ...
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Profile: In the name of the family
27 Apr 2010 | by John Reynolds
, behind Coca-Cola, according to Nielsen. Sales in 2009 hit 581m, beating rival Premier Foods' brand Hovis ... , identity and packaging, while Premier Foods-owned Hovis has launched its own marketing push. It is a battle ...
The week in marketing
21 Oct 2009
by The X Factor judge. - Hovis backs Poppy Appeal Hovis is supporting the Royal British Legion's annual ... a piece of Hovis toast being dunked into a boiled egg. Hovis is pledging 4p to the appeal for every ...
The week in marketing
13 Oct 2009
by branded content company Veemee. - Hovis backs white loaf Hovis is launching a digital campaign ... -roll ads, all highlighting the fact, through a series of 'Soft Moments' narrative films, that Hovis Soft ...
Marketing Mole: Name that brand
21 Jul 2009
, in Leeds, who identified Hovis. West Yorkshire, who correctly identified Hovis. - Brands are from ...
Marketing Mole: Who does Google think you are? - Jon Goldstone, Marketing director, Hovis
07 Jul 2009
focusing on his achievements with Hovis. - The fifth links to Marketing's Little Black Book. Verdict ... linked to Goldstone. Interviews and conference speaking should stay on the agenda, and the Hovis site ... The Marketing Profile: Jon Goldstone of Hovis 31 Mar 2009 ... The Marketing Profile: Jon Goldstone of Hovis ...
Premier Foods appoints Agency Republic
30 Jun 2009
Premier Foods has appointed Agency Republic to manage digital communications for Hovis following a
The week in marketing
17 Jun 2009
. Confused.com staff give Londoners travel advice during Tube strike 2. Hovis launches bread rolls and mini ...
The week in marketing
09 Jun 2009
dangerous behaviour associated with being drunk. To watch the ad, visit marketingmagazine.co.uk - Hovis 'lad' spot sequel Hovis has unveiled the follow-up to its epic 'Go on, lad' TV ad as part of a £1.5m ...
Media Road Test: Blighty
17 Mar 2009
on Blighty's opening night exclusively to British brands. The usual suspects dutifully lined up, with Hovis ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
