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, chief executive, ValueClick Europe, and Nick Stringer, director of regulatory affairs, IAB UK...., and Nick Stringer, director of regulatory affairs, IAB UK ...
Speaking at the IAB's annual Mobile Engage event in London yesterday (17 May), Eyre noted how the increasing popularity of smartphones has presented a huge opportunity and challenge for marketerers. He warned marketers there was a risk of "scoring an own goal" if they do not use mobile properly. Eyre said ...
is supported by the recent figures from the IAB, highlighting that mobile advertising spend in the UK has ...
new report from the IAB and ValueClick....The findings come from a report published by the IAB UK and ValueClick, based on 2,000 interviews ... of regulatory affairs at the IAB UK, said the industry needs to "strike a balance" between providing "clear ... to store and process information on a consmer s device. Last week the IAB, along with other industry ...
the Internet Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) show UK adspend on mobile media ...
Industry trade bodies, including the Internet Advertising Bureau (IAB); Interactive Media in Retail Group (IMRG); Coalition for a Digital Economy (Coadec); the Federation of Small Businesses (FSB ... . Nick Stringer, director of regulatory affairs at the IAB, said that the EC's data protection reforms ...
in the UK." The Internet Advertising Bureau (IAB) s latest report, "Building brands online", found that new larger display formats out-performed existing formats. The IAB report showed the wallpaper online ...
Figures from the Internet Advertising Bureau (IAB) and PricewaterhouseCoopers reveal brands spent ... m in 2011. Tim Elkington, director of research and strategy at the IAB, said the growth has been ... are released in the coming weeks. The year figures, comes two weeks after the IAB announced that mobile ad ...
to an IAB survey....month. According to annual figures from the Internet Advertising Bureau (IAB ... to a total of 203.2m in 2011. The IAB claims this growth has been fuelled by the rapid uptake ... . According to the IAB, this leap is driven by the rapid growth in m-commerce. It claims 24% of consumers ...
, director of research & strategy, IAB....is quite simply, yes. The IAB has released a global study called Size Matters which proves ... recently showcased at the IAB s Future Format awards, with the Telegraph s cascade format (for PC, tablet ... , director of research strategy, IAB ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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