The BR 200 July 2011: The web's most influential bloggers (151-200)
21 Jul 2011 | by Staff
The BR 200 (151-200, July 2011) Rank Blog Brandwatch value Twitter RSS 151 Mediations 2792 152 Deano blog 2785 153 Digital Cortex 2785 154 IAB Blog 2783 ...
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Mobile adspend soars 157% as FMCG and retail brands follow consumers
20 Mar 2012 | by Sarah Shearman
to an IAB survey....month. According to annual figures from the Internet Advertising Bureau (IAB ... to a total of 203.2m in 2011. The IAB claims this growth has been fuelled by the rapid uptake ... . According to the IAB, this leap is driven by the rapid growth in m-commerce. It claims 24% of consumers ...
The BR 200 May 2011: The web's most influential bloggers (101-150)
18 May 2011 | by Staff
122 Mediations 2599 123 IAB Blog 2591 ...
Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
I love TV. There, I said it. It actually feels rather good, particularly after 15 years persuading clients not to focus on TV. I can already hear the cries of "Judas" among my fellow digital folk. However, before throwing me into the IAB dungeon, let me explain: in the next few years, TV will be one ...
Biggest brands: Top 100 online advertisers 2010
30 Mar 2010 | by Adam Woods
, chief executive of the Internet Advertising Bureau (IAB). 'They have had to use the budgets they do have ... in 2010, particularly as their interplay with offline media is explored. According to IAB figures ... of opportunities online and how they fit with traditional media,' says the IAB's Phillipson. 'They are thinking ...
Digital Agency League Table 2009
22 Oct 2009 | by Becky Charles
capabilities and the number of people accessing the web via their phone continues to grow; the IAB reports ...
Brands tap into in-game advertising as video games outsell movies
07 May 2008 | by Gareth Jones
from CNET Networks UK and the Internet Advertising Bureau (IAB) showing that gamers accept that ads do ...
Facebook's big sell
16 Oct 2007 | by Gareth Jones
Matthews, head of marketing at the IAB, says: No one knows exactly how commercially successful Facebook ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
