4th Screen Advertising to sell ads on Daily Mash mobile site
21 May 2012 | by Sarah Shearman
-on anymore, but is now at the forefront of modern publishing models." In March, ITV appointed 4th Screen ...
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Justin Sampson takes chief executive role at Barb
31 May 2012 | by Maisie McCabe
of customer relationship marketing at ITV, is joining the Broadcasters' Audience Research Board as its chief
Ogilvy PR hires Daybreak's consumer editor Phil Reay-Smith
01 May 2012 | by Alec Mattinson
Ogilvy PR has hired Phil Reay-Smith, consumer editor of ITV's Daybreak, as its media chief.
TalkTalk seeks agency for YouView task
26 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
December 2008: Project Canvas announced as a partnership between the BBC, BT and ITV. September ...
Ketchum Pleon head of content Daisy Wallace set to leave
24 Apr 2012 | by Sara Luker
that included BBC News, Tonight with Trevor McDonald and the ITV News. Before her TV work Wallace worked as a ...
Rank Interactive picks Carat for £7m media
12 Apr 2012 | by Katherine Levy
with FremantleMedia Enterprises to be the official gaming partner of ITV's Britain's Got Talent and The X Factor ...
M/SIX lures Keat to head up broadcast
12 Apr 2012 | by Maisie McCabe
planning and broadcast manager. Keat started his career as a trainee sales executive at the ITV sales ...
ITV appoints 4th Screen Advertising for mobile sales
28 Mar 2012 | by Maisie McCabe
ITV has appointed mobile ad network 4th Screen Advertising as its exclusive third-party mobile...4th Screen will now sell banners, creative executions and rich media ad formats across ITV s mobile inventory, including the ITV apps and mobile websites for its news, sport and entertainment shows. The ITV sales team will also continue to sell the broadcaster's mobile inventory. 4th Screen will work ...
Former PCC director Tim Toulmin launches ad hoc press office service
27 Mar 2012 | by Sara Luker
journalist David Moss-Blundell will head the team in the north. Former ITV plc comms executive Sallie Ryle ...
Saatchi & Saatchi strengthens creative department
22 Mar 2012 | by Anne Cassidy
and IPA Effectiveness Grands Prix, and ITV's Ad of the Decade for "go on lad". They joined MCBD ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
