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Justin Sampson takes chief executive role at Barb

of customer relationship marketing at ITV, is joining the Broadcasters' Audience Research Board as its chief

Shazam sets its sights on revolutionising TV ads

partnership with ITV. Given that the service has its own ad sales team in the US and is recruiting ... with one broadcaster in the UK. Fisher explains that Shazam chose to partner with ITV because its sales ... if this is a good result. After all, ITV aired a bespoke spot preparing viewers and the show was watched ...

Katherine Levy: Advertising proves to be the big issue for connected TVs

and ITV can take solace in the fact that they are founders of YouView (should it ever launch). Safe to say ...

Plusnet airs light-hearted manifesto ad

, with the strapline, "Plusnet We'll do you proud!", painted beneath it. The ad broke on Saturday (26 May) on ITV ...

Things we like

content. The return of Lewis on ITV1 The original spin-off from the Inspector Morse franchise ... that he has spawned Inspector Morse, Lewis and the other equally quality spin-off Endeavour, ITV has every ...

ITV poaches Channel 4's creative chief Phil Lind

director at ITV Creative following the departure of Chaka Sobhani....Lind's appointment completes ITV's marketing team. He will be charged with leading ITV's in ... marketing ; Jenny Bullis, director of media ; Adrian Last, director of ITV Studios marketing; and Paul ... director of marketing and research, who joined ITV last year from Channel 4 where he was head of network ...

Things we like

ITV's 56 Up...it is ITV's commitment to what could be the longest-running documentary of all time - and it only gets ... 'T ... Pooches winning human talent shows Now, we have always known that ITV's Britain's Got Talent has been ...

What can the merging of TV and online bring?

, ITV - To what extent are viewers combining TV and online consumption? TV can now be accessed ... . In a recent consumer session at ITV, it became clear that the consumer "disliked" ads that weren ...

Coca-Cola unleashes the 'super fan' for Euro 2012 activity

for the first time on TV on ITV1 today (16 May). The ad also offers viewers a chance to win tickets to Euro ... to the final in Kiev via an in-programme competition during ITV's coverage of the tournament. Coke Zero has ...

BlackBerry hails people of action in global campaign

ITV's 'Britain's Got Talent' final and will be followed by a 60-second cinema execution launching ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.