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nullAdvertisers have long criticised ITV for attracting downmarket, older audiences. Now Lynne...Advertisers have long criticised ITV for attracting downmarket, older audiences. Now Lynne Franks has been appointed by the ITV Network Centre to change the script Lynne Franks appointment by the ITV Network Centre last week was something of a coup for the agency. But while ...
spot on ITV....This week I sat through a long analysis of the current state of television advertising, which demonstrated that you have to run a commercial nine times on Sky One in order to match the impact of just one spot on ITV. One of the cheery conclusions was that the status quo still holds ...
-modernised packaging and the beginning of its sponsorship of ITV's Movie Blockbusters film season. The Quality ...
to midnight on weekends. Midland in dramatic deal Midland Bank is to sponsor ITV s entire output ...
of pounds 664 million a year, shows that just over a quarter have cut their 1996 spend with ITV as a result of poor audience share in 1995. Advertisers are particularly critical of ITV s failure ...
Coronation Street video which was promoted on ITV as only available on video . An edited version ...
Threat to news ad slots European Parliament proposals for a broadcasting directive could mean that ITV s News at Ten will not be able to carry advertising slots. The threat comes because of the EP proposal to ban advertising in current affairs programes of 30 minutes or less. Eight ...
the logos of tobacco companies being shown from the Grand Prix circuit on ITV. PAUL BROWN ...
. But the leaders of BSkyB, OnDigital, ITV, Channel 4, Channel 5, cable and commercial radio rapidly swung ...
the making of Tracy Island in three programmes in one week, there were also Thunderbirds features on ITV ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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