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Virgin Mobile returned late last year for another interactive campaign that ran across the major interactive broadcasters. This creative exploits the full range of benefits interactivity can offer advertisers and is a great demonstration of how much impact the medium can have when excellent creative...
- can be used to check your week s ITV viewing by region. It works well, with snappy programme synopses...- can be used to check your week s ITV viewing by region. It works well, with snappy programme ... not going to visit ITV, BBC, Channel 4 and Channel 5 online to decide my night s viewing. I ll pick up a ... . Client ITV Brief Promote ITV as a brand and increase traffic to the Websites of ITV regional ...
ITV has launched ITV Play, a quiz show-based digital channel, on Freeview. The channel will feature
ITV has given its price-comparison site, Priceterrier.com, a fresh look, and is backing the revamp...Ads will appear across ITV's channels to promote the upgraded site. Consumers visiting the Friends Reunited and ITV Local websites will be directed to Priceterrier.com in the run-up to Christmas. ITV has also signed a tie-in with Beatthatquote to provide money and insurance products on the site. ...
ITV certainly hasn't been shy in investing in and developing a wide range of digital services over...One motor-racing season - for which ITV has acquired UK broadcast rights. It then produces the G ... in the launch of the first version of ITV.com. 1999: Carlton Active, headed by its chief executive, Jane ... terrestrial TV platform ONdigital, which is part-funded by the ITV companies. 2001: ITV broadcasts its first ...
Forecasts for advertising revenues at ITV next year have been cut amid fears of a 1.5% fall...LONDON (Brand Republic) - Forecasts for advertising revenues at ITV next year have been cut amid ... lower its 2001 advertising growth predictions for ITV from 3% to 1.9%. Blackley said he expected ITV ... revenues. The slowdown is also expected to hit Granada Media, ITV’s biggest player, and its ITV rival ...
The marque's marketing director of seven months, Jeff Dodds, plans to divert the six-figure sum it is believed to spend on iTV to 'more effective' digital platforms. The decision represents a surprising U-turn for Honda, which has been at the forefront of the sector since airing its first red-button ad as part ...
ITV has launched its first Web site. The site, which can be accessed at www.itv.co.uk, has been...ITV has launched its first Web site. The site, which can be accessed at www.itv.co.uk, has been produced jointly by ITN and IPC Magazines. ...
LONDON - Friends Reunited has reportedly been put up for sale as owner ITV tries to scale back...ITV bought the online social network in 2005 in a deal worth 120m, but the online community has since struggled against rival sites such as Facebook. ITV chairman Michael Grade has already taken steps to cut costs across the company with popular programmes, such as Wire in the Blood, already ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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