23 Nov 2010
| by John Reynolds
Npower is to be the official broadcast sponsor of ITV's coverage of the Ashes cricket series, which..., the Npower Village Cup. It also sponsors the Football League.
ITV secured the rights to show highlights ...
company, IMG Worldwide. Highlights of the Ashes will be shown on ITV4 and live on Sky Sports.
Under the agreement, the digital channel ITV4 will broadcast a one-hour programme of highlights at 10pm during ...
22 Nov 2011
| by Sarah Shearman
ITV is reshuffling its senior marketing team, starting with the hiring of its first director...for marketing ITV s content, including hit shows The X Factor and Downton Abbey.
Separately, ITV is also ...
and research at ITV. She will be responsible for on- and off-air marketing for all programming on ITV1 and ITV ...
Rob Farmer, former director of viewer marketing, who left ITV in August to move to Australia, where he ...
28 Mar 2012
| by Maisie McCabe
ITV has appointed mobile ad network 4th Screen Advertising as its exclusive third-party mobile...4th Screen will now sell banners, creative executions and rich media ad formats across ITV s mobile inventory, including the ITV apps and mobile websites for its news, sport and entertainment shows.
The ITV sales team will also continue to sell the broadcaster's mobile inventory.
4th Screen will work ...
27 Apr 2011
| by Daniel Farey-Jones
ITV and BSkyB have retained the rights to show Champions League games in a new three-year deal...The deal runs from 2012 to 2015. ITV, for an outlay believed to be close to 160m, will show 18 ...
winners.
According to an ITV spokesman, the switch back to Tuesday was made with a view to having more consistent scheduling, given that most international football games are held on Tuesday nights.
ITV has ...
07 Sep 2010
| by Maisie McCabe
ITV's new early morning breakfast show 'Daybreak' debuted with one million viewers, but lagged 400...Daybreak , presented by Christine Bleakley and Adrian Chiles, who controversially moved to ITV ...
and 8.30pm, and a 17.9% share of the TV-watching audience. ITV took full control of GMTV, which was a ...
episode of ITV1 s new drama Bouquet of Barbed Wire , a remake of the 1970s series, won the crucial 9pm ...
06 Feb 2012
| by Matt Cartmell
ITV's head of press is set to move to the broadcaster's competitor Channel 4 to take the role...James MacLeod has formerly worked as a publicist at the BBC, before holding a number of roles at ITV since 2005. He joins Channel 4 in March.
He has led ITV s media response on issues for its big tickets shows such as The X Factor, including the controversy over the alleged bullying of contestant ...
01 May 2012
| by Alec Mattinson
Ogilvy PR has hired Phil Reay-Smith, consumer editor of ITV's Daybreak, as its media chief.
02 Mar 2012
| by Sara Luker
ITV celebrity chefs Jonathan Davies and John Burton-Race have called in Instinct PR to handle...Billed as the world s first interactive restaurant, the venture allows the public to vote on every aspect of the way that it is run, from the chefs to the cuisine to the d cor and the location. Chefs Davies and Burton-Race, who met through the ITV show Britain s Best Dish in 2010, have created ...
17 Jan 2011
| by Katherine Levy
Reader's Digest UK has launched a company called Direct Marketing Partners, securing ITV Studios...and order forms.
It has also already produced a direct mail campaign for ITV Studios to promote its brand ...
30 Mar 2011
| by Sarah Shearman
Kate Garraway, a presenter of ITV1's 'Daybreak', has signed up 12 celebrities for the forthcoming
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