04 Sep 2007
| by Gareth Jones
will run across ITV s web portal, ITV.com. Once internet users have clicked through from the initial ad ...
mirrors the established iTV advertising model, which requires digital satellite viewers to press the red ...
with media agency BJK E, will also run in the form of a traditional iTV ad on digital satellite as well ...
14 Jul 2005
| by by Sam Matthews
LONDON - ITV is to launch its male-orientated digital channel ITV4 on November 1, a year to the day...ITV will be hoping ITV4 goes the same way as ITV3, when it became the most successful multichannel ...
homes.
ITV is investing a minimum of £15m on the new male-orientated channel and is planning to buy US imports to steal viewers from terrestrial rivals.
"ITV4 will be an entertainment channel ...
23 Jun 2005
| by by Sam Matthews
LONDON – ITV is investing a minimum of £15m on new male-orientated channel ITV4 and is planning...imports to compete with Channel 4, Five and Sky One.
Mick Desmond, chief executive of ITV, said: "It ...
reality shows similar to Sylvestor Stallone's boxing contest 'The Contender' would fit ITV4's target audience.
Speaking at the Future of Broadcasting Conference in London, Desmond revealed ITV4 will show ...
02 Feb 2011
| by Daniel Farey-Jones
Electronics brand Sharp is to sponsor all England football games on ITV between now and just before...ITV's games include all the team's home qualifiers for the tournament, as well as all England ...
all ITV viewing platforms, including broadcast, online and mobile.
The new deal builds on Sharp's sponsorship of ITV's coverage of England's qualifier against Montenegro and the friendly match against France ...
06 Mar 2008
| by Ian Darby
LONDON - ITV has announced that Sony is the new sponsor for its Formula 1 2008 coverage....The electronics company replaces Honda, which pulled out of the 2.5 million sponsorship after just one season. Coverage begins with the 15 March Grand Prix in Australia. The deal was negotiated between ITV and Sony s media agency OMD UK. Fallon will create sponsorship idents and Dare Digital ...
10 Oct 2008
| by Ian Darby
LONDON - ITV has unveiled Sony as the sponsor of its England football coverage, which starts...friendlies. The package also includes credits around ITV's highlights programming. The electronics group ...
. The deal covers sponsorship around live streaming of games on itv.com and an interactive element on ITV Local. Coverage of England internationals on ITV1 begins tomorrow afternoon at 4.30pm, with a show ...
10 May 2006
| by by Mark Banham
LONDON - ITV is to concentrate on reaching revenue targets of £250m for its digital and interactive..., Sir Peter Burt, ITV chairman, said at the broadcaster's annual general meeting today ...
ITV's share of commercial impacts stabilise.
This is despite the fact that the broadcaster said that ITV1 ad revenue will be down 1.6% in the second quarter, compared with a 3.3% growth for the total ...
18 Mar 2005
| by by Staff
LONDON - ITV has recorded its lowest peaktime ratings for ITV1 in 2005 with just 2.7m tuning...The first 60-minute episode of three-part documentary 'Precious Babies' at 9pm put ITV into fourth place on Tuesday night, with BBC One, Channel 4 and Five all pulling in more viewers.
ITV did ...
to the network while the second instalment at 11pm picked up 1.7m.
ITV usually averages around the 6m mark ...
04 Apr 2006
| by by Staff
LONDON - Swiftcover.com, the online insurance company, is to sponsor ITV's Formula 1 coverage....sponsorship of races and qualifying stages on ITV1, as well as highlights on ITV4.
The sponsorship starts ...
talking to chickens in the pits.
The deal also covers sponsorship of ITV's Formula 1 website, itv-f1.com.
LG Electronics backed ITV's F1 coverage last year.
If you have an opinion on this or any ...
11 May 2005
| by Colin Grimshaw
Chevrolet has signed up to sponsor ITV's primetime reality series, Celebrity Love Island, in a...The six-week series debuts on 16 May and will air every night on ITV1 and ITV2. The show ...
and Calum Best.
The sponsorship deal, negotiated between ITV Sales and Initiative, includes coverage on ITV1 and ITV2, interactive TV elements and a website, www. itv.com/loveisland. Chevrolet will build ...