10 Jan 2002
| by TANIA MASON
Adidas is to sponsor the interactive coverage of the UEFA Champions
League on ITV Digital ...
broadcast on ITV1 and ITV Sport between
February and May.
Adidas, which is already an official kit ...
,
is the first sports equipment company to break into interactive football
coverage.
ITV's interactive ...
23 Sep 2005
| by Mark Cranmer, the chief executive of Starcom Europe, the Middle
East and Africa
First, a declaration of interest. Levi's is a Starcom client. However, as anyone involved in the work will tell you, my contribution over the years has been pretty minimal. I can rejoice with detached admiration.
01 Sep 2004
| by Staff,
's show 'Art Attack' on ITV1....The new series of 'Art Attack', presented by Neil Buchanan, returns to CiTV, the children's schedule on ITV1, from Monday September 6.
The sponsorship package includes broadcast credits on CiTV ...
, and sponsorship executive Yan Leigh at ITV Sales, with planning support from Initiative.
'Art Attack' is rated ...
14 Oct 2008
| by Alison Donnelly
LONDON - ITV is plotting a brand licensing initiative around its flagship teen musical drama...The broadcaster plans to roll out a range of merchandise associated with the primetime ITV1 programme, including clothing, DVDs, books and household items, and is likely to run live tours of the show. ITV is hoping to emulate Disney's success in merchandising its High School Musical series of films ...
25 May 2010
| by Daniel Farey-Jones
LONDON - ITV has agreed to pay signficant compensation to Nike after cutting short the premiere...technical problem. A Nike spokesman said: "We have discussed this with ITV and although we're disappointed ...
that we're happy with." WPP's Mindshare is the media agency for both Nike and ITV, and was keen ...
Ronaldo, Ronaldinho, Fabio Cannavaro and Didier Drogba. It is not the first transmission problem ITV has ...
26 May 2006
Sekonda, the watchmaker, is to sponsor ITV2's "Celebrity" package. The deal will include idents
24 May 2006
| by Ed Kemp
The brand, which has relied heavily on press advertising in recent
years, is to sponsor ITV2's ...
marketing
drive targeting retailers. Separately, AXA has extended its sponsorship of ITV dramas for another
year, while Regency Mortgages is to sponsor a daytime package on ITV2. ...
15 Jun 2009
| by Caroline Lovell
that the recession will be shorter and less severe than first predicted. Source: The Times ITV may take legal ...
29 Aug 1996
| by GARY BEAN
Gary Bean Marketing manager Teletext on ITV and Channel 4...Gary Bean Marketing manager Teletext on ITV and Channel 4
When Puma decided it wanted to make a splash by utilising a forward-
looking and dynamic medium it really hit the jackpot with Linford
Christie s contact lenses.
Of course, to describe somebody s eyes as a medium ...