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ITV 50 Years of Fame: Introduction

In marking the occasion, ITV has been keen to avoid too much nostalgia. Technological change is bringing significant opportunities that must be exploited if television is to retain its position ... first to the ITV Fame Ratings. Among other things, this consumer research project delivers an objective ...

ITV 50 Years of Fame: Private view - BMW

I have to confess that BMW and I go back a long way. More than 20 years ago, my 318i stood out in Ford-dominated Essex and there's only been a couple of years in the intervening period when I've been disloyal to the Ultimate Driving Machine.

ITV 50 Years of Fame: Private view - Woolworths

Woolworths may have a US heritage, but most of us relate to it as part of British society. In 1909, Woolworths opened its first UK store in Liverpool (no mention of "nick & mix" please).

50 Years of Fame: Looking back

This supplement is a celebration of 50 years of television advertising on ITV. It's not about how...medium on offer. We would like to thank our customers for their investment in ITV and we look forward ...

50 Years of Fame: Looking forward

such as Nokia and First Choice have taken advantage of the communication opportunities around compelling ITV ... investment as the technology becomes more widespread. Whatever the future brings, ITV will endeavour ...

RADIOWATCH: Radio Choice/Oral B

The radio campaign that has made the most impact on me recently is the Oral B Professional Care ad, where a terrified lady is trying to make her trip to the dentist less of an ordeal by flattering the presumably unattractive male dentist.

MEDIA CHOICE: Observer Sport Monthly

The second issue of The Observer Sport Monthly is of just as high a standard as the first. The launch issue was visually stunning and included Arthur Hopcraft s report of the Sunderland/Leeds FA Cup Final, which was classic nostalgia to complement the features on current sports matters in an impressive...

MEDIA: Reducing your TV spend is a risky strategy

they do a good job for the category as a whole. As for ITV1, we've made massive efforts to improve our ...

INTERACTIVE: ITV

- can be used to check your week s ITV viewing by region. It works well, with snappy programme synopses...- can be used to check your week s ITV viewing by region. It works well, with snappy programme ... not going to visit ITV, BBC, Channel 4 and Channel 5 online to decide my night s viewing. I ll pick up a ... . Client ITV Brief Promote ITV as a brand and increase traffic to the Websites of ITV regional ...

Hotline: ITV rebrands ITV Sport

ITV has rebranded ITV Sport with a new logo, idents and on-air trailers to coincide with the World

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.