23 Sep 2005
| by Justin Sampson, director of customer relationship marketing,
ITV
In marking the occasion, ITV has been keen to avoid too much nostalgia.
Technological change is bringing significant opportunities that must be
exploited if television is to retain its position ...
first to the ITV
Fame Ratings. Among other things, this consumer research project
delivers an objective ...
23 Sep 2005
| by Graham Duff, the managing director of ITV Sales
I have to confess that BMW and I go back a long way. More than 20 years ago, my 318i stood out in Ford-dominated Essex and there's only been a couple of years in the intervening period when I've been disloyal to the Ultimate Driving Machine.
23 Sep 2005
| by Mark Trinder, the head of advertiser relationships at ITV
Woolworths may have a US heritage, but most of us relate to it as part of British society. In 1909, Woolworths opened its first UK store in Liverpool (no mention of "nick & mix" please).
21 Sep 2005
| by Graham Duff, Outgoing managing director, ITV Sales
This supplement is a celebration of 50 years of television advertising on ITV. It's not about how...medium on
offer. We would like to thank our customers for their investment in ITV and we
look forward ...
21 Sep 2005
| by Justin Sampson, Director of CRM, ITV Sales
such as Nokia and First Choice have taken
advantage of the communication opportunities around compelling ITV ...
investment as the technology becomes more widespread. Whatever the future brings, ITV will endeavour ...
19 Feb 2004
| by Jo Davey, Controller of marketing, ITV
The radio campaign that has made the most impact on me recently is the Oral B Professional Care ad, where a terrified lady is trying to make her trip to the dentist less of an ordeal by flattering the presumably unattractive male dentist.
08 Jun 2000
| by JEFF FARMER, Head of production, ITV Sp
The second issue of The Observer Sport Monthly is of just as high a
standard as the first. The launch issue was visually stunning and
included Arthur Hopcraft s report of the Sunderland/Leeds FA Cup Final,
which was classic nostalgia to complement the features on current sports
matters in an impressive...
19 Sep 2002
| by JIM HYTNER, marketing and commercial director of ITV
they do a good job for the category as a whole. As for ITV1, we've made massive efforts to improve our ...
17 Oct 1997
| by STEVE SHIPSIDE
- can be used to check your week s ITV
viewing by region. It works well, with snappy programme synopses...- can be used to check your week s ITV
viewing by region. It works well, with snappy programme ...
not going to visit ITV,
BBC, Channel 4 and Channel 5 online to decide my night s viewing. I ll
pick up a ...
.
Client ITV
Brief Promote ITV as a brand and increase traffic to the Websites of ITV
regional ...
19 May 2006
ITV has rebranded ITV Sport with a new logo, idents and on-air trailers to coincide with the World