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LONDON - The Advertising Standards Authority is investigating Swiftcover's ad starring Iggy Pop...of Iggy Pop to promote Swiftcover when musicians cannot get insurance with the firm." He said that a ...
LONDON - The rock star Iggy Pop is the face of a new ad campaign for Swiftcover.com insurance....The campaign, by MWO, broke on Sunday with a 30-second TV execution. The ad shows Pop lauding the benefits of Swiftcover, which enables him to locate his important documents more easily. Tina Shortle, the marketing director at Swiftcover.com, said: "The new campaign is an exciting step for Swiftcover.com and one ...
to meet Iggy Pop, in an attempt to raise money for The Children's Society....to show their support. The text-to-win element, meeting Iggy Pop and other money-can t-buy prizes ... Fans who attend the Rock the House gig, which will be staged at Harewood House, Leeds on Friday August 31, will be invited to text the word IGGY followed by their name and email to 88222. The text ...
well-known rocker Iggy Pop in its ads....in the music and entertainment industries. Iggy Pop prances around topless in the 25m Swiftcover ads ... for a band called Roguetune, was refused cover and when he asked about Iggy Pop he was told that his ... . Get Swiftcovered." Swiftcover said that it chose Iggy, whose hits include 'Lust for Life ...
LONDON – Motorola has signed up Madonna, Iggy Pop and generations of music stars to promote its...Motorola spokesman refused to comment on the ads but confirmed that Madonna and Iggy Pop were to star ...
Axa has lost its lust for life with Iggy Pop and is axing the rock star from its swiftcover.com ads...The aging rock star has been fronting the swiftcover.com 'Get A Life' campaign since 2009. Axa claimed that Pop had made motor insurance interesting for a change, along with lifting up sales. The new campaign, created by existing ad agency MWO, features speaking dogs. The Swiftbrothers are a ...
LONDON - A TV ad featuring the rock star Iggy Pop promoting Swiftcover's car insurance policy has...challenged the ad on the grounds that it was misleading to imply that Iggy Pop was insured by Swiftcover ... insurance service. Furthermore, Iggy Pop s profession was not mentioned in the ad and he was merely being ... , had obtained a testimonial from Iggy Pop, which read: "I confirm that my opinion of the product ...
the rock star Iggy Pop....The television, radio, outdoor and digital campaign, created by MWO, introduces a "Little Iggy" puppet character. Last year, Swiftcover's controversial ad, featuring the strapline "get a life", was banned by the Advertising Standards Authority. ...
Colin Marrs was gobsmacked to see Iggy Pop taking the adland dollar:..."Iggy pretty much invented stage-diving, and once, while on stage, he slashed his chest open with a bottle. Hearing him claim that he sometimes worries where he left his car insurance documents ... the Swiftcover.com ad with Iggy's anarchic style. Alas, he comes across as dangerous as William Hague in a ...
featuring 70s rock star Iggy Pop....by ad agency MWO, introduces a new Little Iggy' puppet character. Social media activity will promote ... ineligible for the insurer's products. Tina Shortle, marketing director at Swiftcover.com, said: Iggy ... on the controversy with even more irreverent humour.' The introduction of Little Iggy' allowed Iggy to play ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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