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by advertising agency MWO, which featured rock star Iggy Pop and a look-alike puppet. Chris James, EMEA ...
Cereal maker Kellogg is reformulating Coco Pops to cut the levels of sugar and boost the fibre...Sugar levels in existing Kellogg's Coco Pops cereals will be cut by 15% by the middle of next year ... in the UK by 750 tonnes, with 29 million boxes sold annually. Products affected are original Coco Pops, Coco Pops Mega Munchers and Coco Pops Rocks. Even after the cuts, these will still be barred from ...
Unilever brand Marmite is to roll out its pop-up shop partnership with high-street department store
Kraft-owned Cadbury is making a second attempt to crack the popcorn market with the launch of Cadbury Popcorn, four years after it sold its Butterkist popcorn brand.
around the launch of a pop-up event in London during the Olympic Games....LDR London won the brief via events specialist Event Atelier after a three-way competitive pitch. The luxury pop-up beach-themed club will appear at the Thames-side setting of Trinity Buoy Wharf from 27 July to 12 August, to provide live Olympics coverage from 8am to 2am. LDR London will be responsible ...
Justin Bieber, the teen Canadian pop star and internet sensation, has been signed up by teenage...Bieber is probably best known to those over the age of 20 as a name that pops up frequently on Twitter, but his personal appearances across the world draw thousands of ardent fans. He is described as the first pop star to come to fame via YouTube a recording of himself he posted on the site was discovered ...
3M is launching a digital-focused integrated marketing campaign to promote its Scotch Pop-Up Tape...is intended to promote 3M s Scotch Pop-Up Tape Handband Dispenser and its new Pop-Up Tape Deskgrip Dispenser ...
BMW-owned car brand Mini has opened its first UK pop-up store at the Westfield Stratford shopping
results to start popping up while the user is still typing.
The TV campaign by DLKW follows a social media campaign by Vauxhall, in which the GM-owned marque invited consumers to mock up photographs of themselves in a pop art style. The Facebook Corsa Pop Art Idol campaign, created by Marvellous, was launched in April and received more than 6,000 entrants ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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