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operator, has hired the veteran rock star Iggy Pop to underline its commitment to music. The artist ... on 3G mobiles via the Vodafone Live! portal. The film features Iggy being woken from his sleep by a ... his friend interrupts him. At this, Iggy stops his performance, puts down the phone and goes back ...
Promotions have long been POP's domain, but, writes Nicola Cottam, the medium can help build brands...themselves to adopt the technological advancements in the realms of point-of-purchase (POP), the medium ... technology does, however, indicate the value they place on POP. This is a view that has spread across the industry over the past three years in particular, as a lot more emphasis has been placed on POP to enhance ...
of the Year survey by TNS asking 1,000 people which ads they remember, we have asked Vox Pops International...Cadbury s Fallon-created Dairy Milk ad, featuring a gorilla drumming along to Phil Collins track In the air tonight , has done well in the Vox Pops research. Click here to watch a short video on which adverts have stuck in people s memories from the last year. Click here to see Marketing s Adwatch ...
with what appears to be the most disposable incarnation of pop in a post reality-TV world. Created ... and a comedian if selling pop as a marketing vehicle is successful. Any similarities between existing ... to be merely coincidental. The girls all hold down day jobs and are being groomed into pop stars ...
LONDON - Campaign went out onto the streets to find out what the public thinks about the decision to revive Mars' classic 'work, rest and play" slogan.
Wella ShockWaves, the haircare label, is sponsoring the 'Pop Idol' tour, a series of concerts from
Authority about TV ads for Kellogg's Coco Pops Straws.
pop art cover to illustrate this week's feature on FMCG brand owners' response to the downturn...-hearted icons, Roy Lichtenstein s pop art blondes. Mid-priced brands have been over-looked in favour ...
across such as pop concerts and the Cosmo Show with the objective of creating maximum impact ...
Carlsberg Tetley claimed it was aiming its new drink, Thickhead, at young adults, but for Shirley Hanley, deputy managing director of the Quentin Bell Organisation, the PR strategy just didn t gel.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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