F1 sponsors call for top marketing role
07 Sep 2010 | by Andrew McCormick
an estimated global TV audience of 600m. Potential future venues were also discussed. In 2011, India ...
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CREATIVE STRATEGY: The Venky's ad? An amateurish punt, Brian
15 Sep 2011 | by Simon S Kershaw
-yacht. For companies though, there are other agendas at play. Take Venky s (India) Limited, the new owners ... . As for the ad itself? Who knows how it will go down in India? Maybe they find Christian symbolism, non ...
English Premier League launch may raise cricket's appeal to consumer brands
29 Jul 2008 | by Richard Gillis
will host the second ICC World Twenty20 Cup. The final of the inaugural tournament was won by India last ... England, India, South Africa and Australia, will debut later this year. The surge in interest in Twenty20 ... generated more than 500m in TV rights alone. In total, India accounts for about 75% of global income from ...
Cricket body seeks English Premier League sponsor
15 Jul 2008 | by Ed Kemp
, the best clubs from England, India, South Africa and Australia will compete in the Champions Twenty20 ...
Up-and-coming sports in need of a marketing makeover
17 Jun 2008 | by Ed Kemp
, with some of India's wealthiest investing in teams such as the Kolkata Knight Riders and the Chennai Super ...
Outlook for sponsorship growth in 2008 looks strong
21 Feb 2008 | by Ardi Kolah
deals being signed in the Middle East, India, and China. In fact, there s something of a trend ...
Havas Sports UK to consult Premier Sports on sponsorship
23 Jan 2008 | by Jacquie Bowser
, India, China, Malaysia and Mexico. ...
Indian brands expand horizons
04 Dec 2007 | by Jane Simms
of corporate India, consumers have an outdated perception of the country. Anholt s quarterly Nation Brands ... - is being tainted by their perception of India as an employer of low-cost labour, as well as unsatisfactory ... by producing quality products in global markets. But, he adds: India has a wider choice of ambassadors than ...
NEC to sponsor CNN's citizen journalism video blog
17 Sep 2007 | by Staff
helped in Tanzania, and eye care being provided in Ghana and India. One video diary from a contributor ...
Coke must prove it really cares
12 Jun 2007 | by Jemima Bokaie
protesters to the streets. In 2005, thousands of activists gathered near Coke factories in India, claiming ... it to launch Coke Zero last year. Coca-Cola also faces criticism over the omission of India from its ... is not as implausible as it sounds, having bought India s biggest cola brand, Thums Up. The spokesman adds ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
