Cobra attempts to overtake 20 beer brands with £4m campaign
02 Mar 2012 | by Loulla-Mae Eleftheriou-Smith
features a train travelling through India, showcasing the vibrant Indian culture and country, through ...
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Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
managed to offset difficulties in Europe with opportunities in Africa and India. O2 is a brand that only ...
Starbucks to open in India
31 Jan 2012 | by John Reynolds
Starbucks is to open its first outlets in India this year, as part of an agreement between...is following rival Costa Coffee which has already opened stores in India, as the coffee chains aim to lure ... coffee beans in India Starbucks currently operates more than 17,000 outlets in nearly 60 countries ...
British Gas looks to increase 'transparency' with print ads
24 Nov 2011 | by Matthew Chapman
dwindling, events including the Arab Spring, and growing demand for energy in China and India. Follow ...
RIM admits to failing customers with three-day BlackBerry outage
13 Oct 2011 | by Matthew Chapman
, the Middle East and Africa, before spreading to other regions including India and America. At a press ... and Africa, as well as India, have been operating with significant improvement". Follow Matthew Chapman ...
Helen Edwards on Branding: The challenge of the dual
21 Sep 2010 | by Helen Edwards
such as Brazil and India with a sexy positioning in breath freshness. Research showed that this point ...
Coca-Cola launches 'Maaza Milky Delite'
20 Aug 2010 | by Raahil Chopra
MUMBAI - Coca-Cola India has entered the dairy segment by launching a mango and milk based drink.... Commenting on the launch, Ricardo Fort, vice president, marketing, Coca-Cola India, "We at Coca-Cola India ... that will not only mark Coca-Cola India's entry in the dairy segment but also further strengthen the leadership ... Operations, Coca-Cola India, added, "Driven by innovation, we at Coca-Cola India are constantly trying ...
Sky challenges Skype over logo
10 Aug 2010 | by Jennifer Whitehead
The broadcaster has opposed Skype's trademark applications in the European Union, Norway, India and Brazil. The objections emerged in regulatory documents filed by Skype as it prepares for an IPO that could raise as much as $100m ( 65m). With Sky now offering telephone and internet services, it can ...
Pepsi gives sugar-free consumers more for their money
12 Feb 2010 | by Joe Thomas
in countries including Australia, India and Canada. Pepsi is aiming to encourage consumers to move away from ...
Lee Cooper jeans appoints 999 as marketing agency
20 Nov 2009 | by Fiona Ramsay
into China, Japan, India and the Middle East. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
