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Apple cements most valuable brand status as UK's giants slide

managed to offset difficulties in Europe with opportunities in Africa and India. O2 is a brand that only ...

Iain Anderson: Lobbying's open book

the agency plotting further expansion into areas such as India, Australia or the Middle East, on top ...

Why the world needs a desirable bank

, India and Australia. In the UK, for example, the most desirable retail bank, First Direct, ranks ...

Santander calls private bank review

from India to the UK after complaints from customers. Santander was unavailable for comment. ...

Santander moves call centres back to UK

Santander is returning all of its call centres from India to the UK, following complaints from...The Banco Santander-owned bank, which is the third largest in the UK, said the decision was due to feedback from customers who said dealing with an offshore call centre was a "frustration that can lead to dissatisfaction". Abbey, as it was known at the time, outsourced its call centres to India in 2003. The bank ...

HSBC stands by 'global' brand strategy

business', the ads emphasise that HSBC can help customers do business in India. ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.