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Hit or Miss?: Formula 1 runs into controversy at the Bahrain Grand Prix

F1 boss Bernie Ecclestone brushed off criticism of his determination to continue, saying there was 'no such thing as bad publicity'. The race went ahead, despite the withdrawal of the Force India team from a practice session on safety grounds. HOW I SEE IT NEIL BAYLEY, DIRECTOR, CORPORATE ...

Bahrain Grand Prix was a weekend of 'mixed messages and confusion'

during the build-up to the race when the Force India and Sauber teams were caught in incidents. Force India pulled out of the second practice session over safety concerns when they witnessed violence ...

Helen Edwards: Who takes responsibility for a brand's past mistakes?

. The controversy arises from Dow's purchase, in 1999, of Union Carbide , owner of the pesticide plant in India ...

CREATIVE STRATEGY: The Venky's ad? An amateurish punt, Brian

-yacht. For companies though, there are other agendas at play. Take Venky s (India) Limited, the new owners ... . As for the ad itself? Who knows how it will go down in India? Maybe they find Christian symbolism, non ...

Think BR: Ignoring ethnic marketing just isn't cricket

to this year s IPL cricket league in favour of Times of India passed pretty unnoticed in the UK. After all ... , to more mainstream fare. Times of India is represented in this country by Indoor Media (IML) , which itself is owned by the giant Komli Group, the third largest online network in India, now growing fast ...

F1 sponsors call for top marketing role

an estimated global TV audience of 600m. Potential future venues were also discussed. In 2011, India ...

Eurosport prepares to enter the Middle East

of the inaugural Champions League Twenty20 tournament. Cricket fans are able to watch every match in India live ...

F1 teams throw championship into chaos with breakaway move

unconditionally to the new F1 rules are Williams, Force India and new entrants Campos, US F1 and Manor. Williams ...

Indian Premier League 'ek desh ek junoon' by TBWA India, Mumbai

TBWA has produced this epic TV spot to celebrate the return of cricket's Indian Premier League.

Vodafone ends England cricket sponsorship

recently won respect for resuming its tour of India after the Mumbai terrorist attacks. The first test in Chennai concluded yesterday with India winning by six wickets after a rocky start. ...

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