to remove filtersINTERNATIONAL BUSINESS MEDIA: Business papers learn to think global and act local
25 Oct 1996 | by SCOTT BEAGRIE
. Countries previously investigated by Time include Japan, Russia and India. It is something we ...
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INTERNATIONAL: Medium of the month
06 Dec 1996 | by GEETANJALI KIRLOSKAR
Geetanjali Kirloskar examines the rebirth of India s best-selling title...Geetanjali Kirloskar examines the rebirth of India s best-selling title The dust is only just settling in India after the controversy stirred up by the country s first hosting of the Miss World Competition. Ironically, one of the sponsors of the event that so angered India ...
INTERNATIONAL: media owner profile; Star breaks new ground to help set TV agenda in Asia
16 Aug 1996 | by HELEN DEAL
on all Western broadcasters. Murdoch has also been ruffling feathers in India. Last year, a ... to buy into either Taiwan or India. The other countries in the region are viewed as possible add ... . Joint ventures have already proved successful in India, where Star bought a 50 per cent stake ...
NEWS: Lowe Group moves into Hong Kong with shares in hotshop
02 Aug 1996
set about extending its global reach, forming new partnerships in Brazil, India, Israel and, most ...
INTERNATIONAL: ME AND MY MARKET; David Dickey, art director at MAA Bozell, New Delhi
21 Jun 1996 | by DAVID DICKEY
Before coming to India, I expected to see cows strolling down city streets. What I didn t expect...Before coming to India, I expected to see cows strolling down city streets. What I didn t expect ... dialects in India. Similarly, adaptations of international ads don t always work, so the majority ... of India, clients have a tendency to be conservative. Even so, some of the advertising created by Indian ...
CLOSE-UP: LIVE ISSUE/THE ASIAN ADVERTISING MARKET; Could Seoul’s economic miracle end in disaster?
21 Jun 1996
executive and the chairman of India s Godrej-GR Appliances, puts it: What lies ahead are major social ... rate and is being given further impetus by China, India and Vietnam as they join the economic elite ...
MEDIA: HEADLINER; Troubleshooter turns bully to rescue the Sunday Business
21 Jun 1996 | by GORDON MACMILLAN
is to disappear for long holidays to India or Africa, jack up the stereo and listen to the blues. He spent Christmas in a 14th-century fort in northern India and he will spend the summer in a bunker at 3 Cavendish ...
INTERNATIONAL: INTERNATIONAL GALLERY
21 Jun 1996
. To promote the sale of these packs, which are popular in India, where western jeans are difficult to get ... the better. Country India Agency Trikaya Grey Client Ruf and Tuf Writer Rekha Nigam Art ...
SUPPLEMENT: WORLDWIDE ADVERTISING; The explosion of Asian satellite TV
07 Jun 1996 | by NICOLE DICKENSON
years to the end of last year, according to Leo Burnett Media (excluding India, which now has more ... that they are competing with around 70 cable channels, and India s state broadcaster, Doordarshan, has made its ad rates ... Japanese and Filipino. Even ABN launched a channel for India at the end of last year and is considering ...
SUPPLEMENT: WORLDWIDE ADVERTISING; Hitching up to the Tiger boom
07 Jun 1996 | by NICOLE DICKENSON
in countries the size of China and India are a major challenge. Then there s the bureaucracy, the problem ... areas, more in common with Indonesia and India. These three countries are the largest markets ... with the huge numbers of people living in extreme poverty. Although India has an aspiring middle class of some ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
