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FIELD MARKETING LEAGUE TABLES 2000: Sponsors statement - Delivering success. Tom Preece, managing director of CPM, explains how the field marketing specialist is starting to broaden its scope to use skills across the whole business

31 Aug 2000 | by JIM NORTHOVER, Vice-chairman, Citigate

daily basis we are involved in hands-on local implementation all over the globe - from India ...

Field Marketing: How face to face can reap rewards - In developing markets, it pays to go direct to the consumer, Claire Murphy discovers

27 Jan 2000

are held all over India. They began as sacred festivals, but many have now evolved into an opportunity ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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