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AGENCY 2001: Top 20 Telemarketing and CRM Bureaus - Rolling revolution for telemarketing. The phone is only one way to communicate Telemarketers are seamlessly integrating all ways to talk with customers

following early next year. That takes advantage of India's IT boom and an abundance of computer ...

Briefs

agents, and build a relationship with regular travellers to India across the leisure and corporate...Virgin Atlantic has appointed specialist ethnic marketing and PR agency Media Moguls to promote its Delhi route, launched in July. The agency will increase awareness of the route to consumers and travel agents, and build a relationship with regular travellers to India across the leisure and corporate ...

ANALYSIS: Giving Asians a national voice - Harriet Marsh reports on why the Hinduja brothers want to give Asians a more mainstream media presence

. Observers also note that it is a culturally diverse marketplace. Countries of origin include India, Pakistan ... Media Eastern Eye 40,000 Weekly newspaper India Weekly ...

TELEMARKETING: Long-distance call - The location of a call centre matters less than what it can offer customers and staff, says Louella Miles

, president of telemarketing giant Sitel, was due to fly from Baltimore to India one evening, he was caught up ... with Ta Ta International in India, expands that range. AVERAGE CUSTOMER SERVICE ADVISER SALARIES ...

India tourism arm enlists Interfocus for image change

The Government of India Tourist Office has awarded its pounds 1m ad business to Interfocus, with a...The Government of India Tourist Office has awarded its pounds 1m ad business to Interfocus, with a ... and the cultural side of the country. If you think of fantastic beaches, you wouldn t necessarily think of India ... at the Government of India Tourist Office, said she was impressed by the way the agency was changing old perceptions ...

DIRECT: Design Choice/HP Sauce

a bit of India, Malaysia and the West Indies somewhere in its lineage. The shape ...

FIELD MARKETING LEAGUE TABLES 2000: Sponsors statement - Delivering success. Tom Preece, managing director of CPM, explains how the field marketing specialist is starting to broaden its scope to use skills across the whole business

daily basis we are involved in hands-on local implementation all over the globe - from India ...

MARKETING CONSULTANCY: Our actions speak louder than words - Reputation management means substance rather than a carefully crafted image, writes Jane Simms

the lines of the clean water projects in which Unilever is investing in India. Clean water benefits ...

MEDIA: Missing a trick in a vibrant market - Millions of affluent Asians now live in the UK. Andy Fry asks why brand owners are neglecting them

in India. Zee attempts to reach out to all age groups, says its UK business head, Monica Dalton ... . INDIA Zenith Media s sources suggest TV is the dominant advertising medium in India, ahead of print. India - with a population of 950 million - has 65 million TV-equipped households. TV ...

ANALYSIS: How British TV is winning a world audience - Curry tips for the Indians, Basil Fawlty goes to Germany and Jim Royle heads for LA. British broadcasters are building unlikely export markets, writes Claire Murphy

TV viewers in India are about to learn how to make the perfect curry from a BBC programme...TV viewers in India are about to learn how to make the perfect curry from a BBC programme featuring Madhur Jaffrey. The series, dubbed into four Indian languages, will be screened by cable channel Broadcast Worldwide later this year. But it is far from the oddest UK TV export. Last week ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.