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FEATURE: VIEW FROM THE TOP Peter Kann - The headline maker. Maja Pawinska discovers how Peter Kann is taking his Dow Jones media empire forward

of the 1971 India/Pakistan War. Kann became the first publisher of the Asian Wall Street Journal in 1976 ...

CAMPAIGN REPORT ON WORLDWIDE ADVERTISING: Into India - A vast population and a stabilising economy

Advertising executives are feeling perky about prospects in India. Following a turbulent decade...Advertising executives are feeling perky about prospects in India. Following a turbulent decade ... opened its first office in India in March this year - believes the country offers enormous potential, on a scale comparable to that of China. India is a greenfield site and we consider it to be one ...

ASIA: GOING NATIVE - As the region recovers from economic disaster, Western agencies are realising that to succeed they must think more Asian than the Asians

stretches from India to greater China and South Korea, down through Myanmar, Cambodia, Vietnam and Laos ...

INTERNATIONAL: Merrill Lynch puts Ketchum to test for Asia brief

. China and India will be key markets for campaigns. Edited by David McCormack. ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.