Advertisers use yoga to target health-conscious women
10 Oct 2003 | by Claire Billings,
practised for as long as 5,000 years in India. It really took hold in the UK when stars such as Sting ...
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BRAND HEALTH CHECK: Daewoo - What must Daewoo do to avoid a rebranding?
16 Oct 2003 | by Ben Bold
and India. Judging by its recent UK activity, something is to be done. This year saw Daewoo poach Rob ...
Aegis builds healthcare arm with £24m Isis research buy
08 Oct 2003 | by Gordon MacMillan,
, earlier this year, it bought Blackstone Market Facts, a research company based in India, for £600 ...
WORLD: MY PORTFOLIO - Prasoon Pandey
03 Oct 2003 | by Rachel Nouchi
He was a scriptwriter at Lintas Delhi and moved to Lowe India, where he became the creative ... , and New York Ad Fest awards for Yahoo!, Kodak, Ericsson, Perfetti, The Times of India and Fevicol. "In India, you learn how to design sets, stitch skirts and set up lighting. It was a great education. My ...
Portland hands top UK job to managing director Thompson
03 Oct 2003 | by Jeremy Lee
expansion in Europe. Portland Outdoor has offices in the UK, Ireland, Hungary, India and Malaysia ...
BRANDING: BBC World hires Depot to profile viewers
02 Oct 2003 | by Alexandra Jardine
The agency, which has previously worked for MTV, the Sci-fi Channel and Channel Four, will conduct a multi-country brand and marketing research project for BBC World. It will develop brand insights into the international news channel markets in France, Germany, Hong Kong, India and Singapore. Both quantative ...
ETHNIC DIVERSITY: DRIVING FOR DIVERSITY
26 Sep 2003 | by Ray Barrett, the creative director of Barrett Cernis
commercial. The one set in India where an Indian guy decides to remodel his old car into a Peugeot by driving ...
Ogilvy takes brief for promotion of IT in West Bengal
24 Sep 2003 | by TC Malhotra
in the east of the country, is one of the most culturally and ethnically diverse states in India, with its ...
UK business overspends with overseas call centres
19 Sep 2003 | by Staff,
handled in India is £1.30, compared with less than 30p for web self-service. Given that companies using ...
Clarks hires PR support for supply chain crisis plans
17 Sep 2003 | by Mark Johnson
The move follows a four-way pitch and comes in response to the company’s increasing use of manufacturers in countries such as China and India. Clarks PR manager John Keery said: ‘We wanted to have advice available for crisis issues that might or might not arise.’ The agency team, to be led ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
