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L'Oreal-owned The Body Shop set for global expansion

In an interview with the Financial Times, L'Oreal chief executive Jean-Paul Agon said he was looking at the Chinese market, while the Body Shop had recently launched in India. He also saw Brazil, Argentina and Chile as potential markets for the brand around the world. In March, The Body Shop agreed ...

Grey scoops top agency gong at Euro Effies for second year

and Grey Worldwide India. Carolyn Carter, president and CEO of Grey Global Group EMEA, said: "These ...

The World: Singapore - BBDO targets staff hirings after two account wins

It is understood to be setting up a unit within the network to run Gillette. The division is expected to include as many as 50 executives across Singapore and India in response to Gillette's decision to consolidate its regional marketing. ...

The World: New Delhi - Dabur India plans consolidation of media roster

The Indian FMCG giant Dabur India is reviewing its £45 million media account with a view...pitching for the business. Currently, Dabur India has products in the hair care, health care, oral care ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.