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Apple cements most valuable brand status as UK's giants slide

managed to offset difficulties in Europe with opportunities in Africa and India. O2 is a brand that only ...

Brand of the Year 2011 shortlist

than 1bn as sales boomed in India and China. It was also boosted when its owner, Tata Motors ...

Aviva revives 'You Are The Big Picture' ad campaign

year in India, through the financing of two mobile learning centres. Each photo and message ...

Santander moves call centres back to UK

Santander is returning all of its call centres from India to the UK, following complaints from...The Banco Santander-owned bank, which is the third largest in the UK, said the decision was due to feedback from customers who said dealing with an offshore call centre was a "frustration that can lead to dissatisfaction". Abbey, as it was known at the time, outsourced its call centres to India in 2003. The bank ...

Simon Clift's Cannes Lions Festival 2011 diary: 'Are clients ruining the party or giving Cannes a reason for existing?'

Brazil, India, Russia. (2) Agency execs who find they can get round the whole network in less time ...

Cannes Lions Festival 2011: The Brands at Cannes

(Brazil, Russia, India, China) came in force. Walter Perfeito , marketing director of Irmaos Perfeito ...

Biggest brands: BrandZ top 100 global brands

problems with its vehicles' reliability. The emergence of India: ICICI Bank The burgeoning importance of India was evident in the rankings, with this year marking the first time any of the country's brands have entered the top 100. ICICI, which came 45th, has pioneered retail banking in India. With 24m ...

Market Research League Table 2009

behaviour. It talked to people in the UK, France, Brazil and India who had made small changes that added up ...

HSBC stands by 'global' brand strategy

business', the ads emphasise that HSBC can help customers do business in India. ...

HSBC launches 'Indian Summer' campaign

business', attempt emphasise that HSBC can help customers do business in India. As part of the campaign ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.