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Brand of the Year 2011 shortlist

09 Nov 2011 | by Staff

than 1bn as sales boomed in India and China. It was also boosted when its owner, Tata Motors ...

Neuromarketing: separating fact from fiction

04 Nov 2011 | by Andrew McCormick

of California at Berkeley, and professional achievements such as being named Person of the Year at the USA India ...

Luxury BRIC by BRIC: the most unstoppable market in the world?

22 Aug 2011 | by James Murphy

prosperous of China, India, Brazil The scholarly expectation is that China will soon become the world ... an inconspicuous consumer. In India, over 50% of wealthier people agree that they actively enjoy talking about ...

Cannes Lions Festival 2011: The Brands at Cannes

08 Jul 2011 | by Noelle McElhatton

(Brazil, Russia, India, China) came in force. Walter Perfeito , marketing director of Irmaos Perfeito ...

M&S profits lift 11% following marketing drive

24 May 2011 | by John Reynolds

attention to emerging markets. There are plans to open 10 new stores in India over the next year, which would bring its total in the country to 29. There are also plans for a major offensive in India ...

Clarks Future Footwear partners with MPG in India

15 Apr 2011 | by Staff

NEW DELHI - MPG India has won the media planning and buying duties for Clarks Future Footwear.... The shoe company entered India in 2009 and this marks the first time it has worked with a media agency ... thorough and insightful. "Moreover Havas Media and MPG are our global partners and association in India ... trajectory in India. The clients were impressed with the team s strategic recommendations and competitive ...

Helen Edwards on Branding: The challenge of the dual

22 Sep 2010 | by Helen Edwards

such as Brazil and India with a sexy positioning in breath freshness. Research showed that this point ...

Levi's marks Denizen launch with social media project

20 Aug 2010 | by Jane Leung

; novelist Bright and analyst Saurahb Seroo from India; journalist and fashion blogger Ditto Ding ...

Nike launches city guide app for iPhone

13 Jan 2010 | by Daniel Farey-Jones

concept was launched on mobile in India when it was extended to Mumbai from London and New York last year ...

Lee Cooper jeans appoints 999 as marketing agency

20 Nov 2009 | by Fiona Ramsay

into China, Japan, India and the Middle East. ...

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