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The joy of sex marketing

10 Feb 2012 | by Loulla-Mae Eleftheriou-Smith

to the category, whereas India is much more toned-down in terms of the visuals we will use ,' he explains. 'In India, there is very little advertising or awareness; condoms are still a taboo purchase. We had a ...

Helen Edwards: Who takes responsibility for a brand's past mistakes?

08 Feb 2012 | by Helen Edwards

. The controversy arises from Dow's purchase, in 1999, of Union Carbide , owner of the pesticide plant in India ...

Hearst-Rodale harnesses Apple Newsstand to sample print launch

03 Feb 2012 | by Daniel Farey-Jones

, Thailand and Turkey. Launches are also planned for the next year in Vietnam, Indonesia, India, Poland ...

Campaign Viral Chart: Honda's Ferris ad is top of the class

03 Feb 2012 | by Ben Hall

2. Finnair 'India's republic day dance' created in-house 118,401 shares this week All time ...

Facebook reports a 69% lift in ad revenue to £2bn in 2011

01 Feb 2012 | by Arif Durrani

in terms of monthly active users were cited as Brazil and India, with 37 million and 46 million MAUs ...

Publicis Groupe acquires Middle East digital agency

01 Feb 2012 | by Daniel Farey-Jones

Flip Media provides end-to-end solutions, including digital strategy, digital design/production, content/delivery and technology/platforms. Founded in 2003 and headquartered in Dubai (UAE), it has more than 100 employees across the Middle East and India. At the end of last year, the agency ...

Mail Online overtakes New York Times to become world's no 1

26 Jan 2012 | by Arif Durrani

and, most recently, India. Debates over how reliable comScore's data is could already be heard ...

How HTML5 is coming to the rescue of the ad industry

19 Jan 2012

it and the hardware is in place. In the dynamic marketplaces of China and India, mobile growth far outstrips ...

What's in store for 2012?

11 Jan 2012 | by Kate Magee

, Edelman announced a partnership with one of the largest ad agencies in India - Rediffusion-Y R. 'Both ... across much of Africa and in countries such as Brazil, China, Colombia, India, Indonesia and Mexico ...

Google+ hits 2.6m UK visitors, 66.7m worldwide

05 Jan 2012 | by Sarah Shearman

, but falling some way short of Euro territories France and Germany, and emerging markets Brazil and India ... in India for that period, with 4.3 million unique visits, followed by Brazil with 3.6 million uniques ... -Wide 66,756 66.7 1 United States 14,739 14.7 2 India 4,260 4 ...

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