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Tesco must find a new role for Clubcard

you are trying to build, or mend, strategically crucial businesses in the US, China, India and Japan ...

Austin Reed draws up agency shortlist

, Indonesia, Malaysia and India. Austin Reed Group, which includes CC, formerly known as Country Casuals, also ...

The Work: Private View

moolah. And yet people are still trying to prise some from me. I'm cold-called from India. E-mails offer ...

It's Your Group acquires outsourcing company Phonetics UK

It's Your Group, which has call centres in Leeds and India, has been searching for an acquisition to handle increased demand for its services for some time. East Anglia-based Phonetics has worked for Readers Digest, Honda, Bhs and Hoseasons Holidays and according to Steve Bennett, joint managing director ...

CAMPAIGN REPORT ON TOP 300 AGENCIES: Top UK agencies profiles (1 of 2)

Abbott Mead Vickers BBDO's sheer size did not affect the quality of its output, as the Gunn Report showed. Bates UK struggled for a second year, the loss of the Halifax taking the gloss off its gains. BDH TBWA's position at the top of the regional agency list was toppled and it lost Time

CAMPAIGN REPORT ON TOP 300 AGENCIES: Top UK agencies profiles (1 of 2)

Abbott Mead Vickers BBDO's sheer size did not affect the quality of its output, as the Gunn Report showed. Bates UK struggled for a second year, the loss of the Halifax taking the gloss off its gains. BDH TBWA's position at the top of the regional agency list was toppled and it lost Time

FIELD MARKETING LEAGUE TABLES 2000: Sponsors statement - Delivering success. Tom Preece, managing director of CPM, explains how the field marketing specialist is starting to broaden its scope to use skills across the whole business

daily basis we are involved in hands-on local implementation all over the globe - from India ...

Field Marketing: How face to face can reap rewards - In developing markets, it pays to go direct to the consumer, Claire Murphy discovers

are held all over India. They began as sacred festivals, but many have now evolved into an opportunity ...

FIELD MARKETING: Roving ambassadors - Field marketers can promote brands in shops and gather first-hand intelligence. Ken Gofton went on the road with Ellert Retail Services

of the independent retailers like that; a lot of them have been able to fly to India for a holiday. We can offer ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.