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Reputation Survey: India's image travails

The majority of the public does not believe India has prepared adequately to host the Games...of respondents, whereas just 22 per cent said he should have gone. If India was expecting a tourism boost as a ... not think hosting the Games would help India market itself as a desirable tourist destination, and 53 per cent felt India was not a safe tourist destination. The main issue facing India as a tourist ...

Coca-Cola launches NESTEA in India

MUMBAI - In a move to strengthen its presence in the beverages segment, Coca-Cola India has...through select channels and outlets in Mumbai. This will be followed by a pan India launch of the product ... -Cola India, "As a beverage company, our aim is to be able to offer a beverage for every lifestyle ... Campaign India ...

The Economist and how it interpreted India

The Inspiration Room blog has a good piece looking at how The Economist got people in India talking

Cobra abandons India ad theme

The 14-year-old brand's shift in strategy will be followed by the introduction of four Cobra variants. Its non-alcoholic beer will be the first to launch in the UK, with a roll-out later this autumn. It was developed in part to overcome India's law against advertising for alcoholic drinks. Packaging ...

BBH's Hegarty, Bogle and Sherwood on India

MUMBAI - Campaign India spoke to Sir John Hegarty, Nigel Bogle and Simon Sherwood and discussed...What are your expectations out of your India office? Nigel Bogle: When BBH starts a new office, it always plays the long-term game. We think India is a big opportunity for us both, because a ... operations in India? Simon Sherwood: We have over five Unilever brands globally and we're meeting ...

Associated to launch paper with India Today

LONDON - Associated Newspapers has formed a partnership with India Today Group to launch a...The proposed daily paper has been described as a blue-blooded tabloid by India Today sources, which will be on the lines of the Daily Mail . Under strict media ownership laws in India, Associated ... the Daily Mail, Mail on Sunday and the Evening Standard, while India Today has media interests in magazines ...

Conde Nast to launch GQ India

into India later this year....Bhattacharya has been appointed as the editor of GQ India, having written for the UK version of the mag ... editor and Iain Ball as features editor. Alex Kuruvilla, the managing director of Conde Nast India, said ... advertisers and readers to launch GQ in India. Like its international counterparts, GQ India will be stylish ...

Wunderman Cato Johnson opens in India

Asian presence with the opening of two offices in India....- Wunderman Cato Johnson, the Young s first to open in India, will be located in Bangalore and Chennai. The agency will open its doors with an estimated 6 million dollars in billings and with clients including Citibank and IBM. WCJ will be India s third-largest direct marketing shop. ...

Wunderman Cato Johnson opens in India

Asian presence with the opening of two offices in India....- Wunderman Cato Johnson, the Young s first to open in India, will be located in Bangalore and Chennai. The agency will open its doors with an estimated 6 million dollars in billings and with clients including Citibank and IBM. WCJ will be India s third-largest direct marketing shop. ...

Hinduja brothers to bid for Air India

Newspapers in the UK, is said to be preparing to bid for India’s international and domestic carriers Air...of the contenders for Express Newspapers in the UK, is said to be preparing to bid for India’s international and domestic carriers Air India and Indian Airlines, which are being partially privatised by the Indian ... expected to formalise their interest, according to FT.com. Air India is said to be worth about 1bn ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.