Aviva 'Aviva home insurance relaunch' by AMV BBDO
22 May 2012
The aim of the campaign is to relaunch Aviva s "stress free" home insurance. ...
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RSA Insurance Group cuts comms team by 60%
02 May 2012 | by Sara Luker
The RSA Insurance Group has cut its comms team by more than half as part of a series of 'efficiency...The group, which owns the More Th n insurance brand, has reduced its group corporate comms function s headcount from five to two. UK Western Europe external comms head Simon Kutner and his deputy Carla Evans have been made redundant. Both were unavailable for comment. Bart Nash, group UK ...
Zurich calls £100m global ad review
24 May 2012 | by Anne Cassidy
Zurich, the insurance company, is conducting a global review of its estimated £100 million.... In 2009, it launched a DM campaign, also by Publicis, highlighting its motor and home insurance offering ...
Brand barometer: Car insurers, which one is most prominent online?
18 May 2012 | by Gemma Charles
Admiral is the most prominent, followed by Aviva
More Th>n to sponsor MSN pet portal
08 May 2012 | by Maisie McCabe
More Th>n, the insurance brand, has signed an eight-month deal to sponsor 'More Than a Pet', a new...media agency MediaVest UK, is designed to expand awareness of More Th n's pet insurance and highlight ... by providing practical pet advice, features, photos and videos to complement our pet insurance offering. "As ...
Hit or Miss? Aviva shareholders vote against executive pay proposals
11 May 2012
Shareholder anger Insurance firm Aviva faced the wrath of its own investors last week when
Direct Line Group recruits former HSBC marketer Evans
17 May 2012 | by Alex Brownsell
Insurer Direct Line Group has hired former HSBC marketer Mark Evans to the role of director..., which owns brands such as Churchill, Green Flag and Privilege, rebranded from RBS Insurance earlier ... of marketing for Direct Line. In January, the insurer launched a new marketing strategy for its Churchill ...
Broadbandchoices.co.uk seeks consumer agency
15 May 2012 | by Matt Cartmell
and electricity and insurance, among other services. ...
C&W turns to Catalysis
11 May 2012 | by Sara Luker
Catalysis has been briefed to handle UK trade and business-to-business PR, focusing on media relations within retail, finance, utilities, insurance and public sector publications. The brief is thought to be worth about £6,000 a month. The decision to bring in Catalysis had been delayed ...
Cable & Wireless Worldwide hires Catalysis
09 May 2012 | by Sara Luker
Catalysis has been briefed to handle UK trade and business-to-business PR, focusing on media relations within retail, finance, utilities, insurance and public sector publications. The brief is thought to be worth about 6,000 a month. The decision to bring in Catalysis had been delayed ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
